Seriously. This is a universal problem. Every nonprofit group has seen their pool of willing and able volunteers diminish. But if yours is a nonprofit resale shop you might be getting desperate! Some of the problem, might be “the people who volunteer are simply getting older and can’t put as much energy into volunteering as […]
Search Results for 'wiifm'
Where are all the volunteers?
Posted in economics of resale, Not-for-Profit Resale, Shopkeeping talk, tagged employees, Thrift on May 20, 2019| Leave a Comment »
Started off on the wrong foot?
Posted in Shopkeeping talk, tagged consignors, customers, daily operations, resale shopkeeping on December 28, 2018| Leave a Comment »
If you started off on the wrong foot, if you’ve gone off on the wrong fork in the road, if you’ve been barking up the wrong tree, how are you going to get back on your business back on track and how can you have your customers, your clients, your suppliers, your donors behind you, […]
How long should your email be?
Posted in Shopkeeping talk, tagged advertising, email, resale shopkeeping, small business, starting a consignment shop on February 5, 2018| Leave a Comment »
The average person spends 51 seconds reading an email newsletter. And with the normal person reading at a rate of 200 wpm, that 51 seconds equates to them reading about 170 words. What can you say in 170 words? Well, you’d better include
Tell ’em WHY they should step in….
Posted in Shopkeeping talk, tagged advertising, resale shopkeeping, small business, success on August 7, 2017| 2 Comments »
WIIFM. “What’s In It For Me?” is the question everyone has. We’ve written about this a lot. Here’s an overwiew of the concept. And a great example of how to put your WIIFM
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