Feeds:
Posts
Comments

Archive for September, 2008

How many resalers beat Old Navy to the punch?

Posted in Shopkeeping talk on September 18, 2008| 2 Comments »

Here’s a well-respected blogger’s entry for today:

A nice, simple word of mouth campaign

(Pardon me while I roll my eyes: Haven’t a LOT of resale and consignment shops offered this as a standard course of promotion for a while now? After all, secondhand shopkeepers are the Queens and Kings of Make-Do!)

And YOUR customers didn’t have to have a Facebook account to see your offer, now did they?

Looks like Andy Semovitz might wish to drop in on Sharing to Share in YOUR creativity. Damn, I wish I’d said that. 😉

Read Full Post »

Go on, gedoutta here.

Posted in Shopkeeping talk on September 17, 2008|

It’s possible to get TOO narrowly focused on your shop. So, for consignment, resale, and thrift shopkeepers, a wider view to expand your horizons:

Springwise: Get fresh entrepreneurial ideas

The new A to Z of fashion

The Story of Stuff

Read Full Post »

Halloween’s a MONSTER in Resale Shops

Posted in Shopkeeping talk on September 16, 2008| 3 Comments »

You know what? It doesn’t matter if your consignment or resale shop makes a single penny profit from the sale of Halloween costumes.

Halloween’s a major traffic-builder for every secondhand shop from the lowliest, most-modest thrift store to the glitziest “designer boutique shoppe.”

In fact, if you have to, I’d even recommend that you market and display Halloween costumes at an actual LOSS if that is what it would take to get your shop noticed for Halloween. To find out why I would say such a thing, read TGtbT.com ‘s double Product, How to Have a Frightfully Good Halloween/ Holidays in Resale.

Halloween is the one holiday that’s destined to make your consignment shop more successful, your resale shop richer, and bring more daily traffic to your thrift. Don’t whistle past the graveyard: embrace your inner skeleton.

Save

Read Full Post »

You know that T-shirt with the stain?

Posted in Shopkeeping talk on September 15, 2008| 1 Comment »

The one that fits JUST right, that’s at the perfect well-washed stage, that’s the one color in the universe that makes you happy? But it’s got a big blotch here and a series of small stains there?

Turn it into your peep-show, art-exhibit T, if you dare, by replacing the spots with a spotlight: a vinyl pouch in which you can insert whatever seems just right today.

Exhibit your business card or your latest coupon. The wallet-size of your youngest, or the collection of single earrings that inevitably collect in any consignment or resale shop. Rubber snake anyone?

Just one of the great ideas (and some really lame ones, but we won’t agree on which is which, which is all the fun!) at Readymade.com. And I won’t tell if you add a peep-hole where there wasn’t a stain 😉

Update: Readymade took down this cute idea. 😦  But Martha can show you how to turn a fav T into a shopping tote. 😉 And some amazing recycled t-shirt sewing projects here.

Read Full Post »

Whither incoming?

Posted in Shopkeeping talk, tagged on September 11, 2008| 2 Comments »

If consumers switch from luxury, designer, high-quality goods to discount-store brands because of all the economic woes they feel right now…what will that mean to incoming goods in consignment and resale shops 12 or 24 months from now? (more…)

Read Full Post »

« Newer Posts - Older Posts »