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Posts Tagged ‘Twitter’

Do you consider the work you do on social media to be

One and Done?

Nonsense. That Facebook post that got such great results, that Instagram that so perfectly represents your shop, even that photograph of your shop front that you altered in a graphics program; these are all

worthy of a replay.

Just as we make a business of reusing, repurposing, reimagining previously-enjoyed material things, we can

recycle the most effective of our outreach efforts.

If you like, create a special day to showcase past greats… like I do here on my blog with Deja Vuesdays.

TGtbT.com graphic message

This post got 600 views in 2 days. Definitely worth using again! Click it to see it on FB (and yes, you can share!)

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Vernalagnia: A romantic mood brought on by Spring. Infect your shoppers.

Some ideas from the treasury of inspiration (more…)

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Make your Facebook cover photo… be a video! Here’s a consignment/ resale example or two:

https://www.facebook.com/SarahCyrusHome/

https://www.facebook.com/SimpleConsign

This one’s not of our industry… but imagine the fast-forward technique of you dressing a mannequin or accessorizing a bookcase!

Here’s a how-to article and more info plus great ideas and examples!

Free videos? Of course. If you’re too busy/ distracted/ unclear on the concept, try a freebie.
Maker Moon has some great ones. Take a look at their “Accordion Slider” which to me is SO perfect for resale. 5 captions, 5 models… 5 reasons to choose your shop, whether it’s resale, consignment or thrift, and whether you sell women’s fashion, kidswear, home furnishings or… anything!

Makermoon does other formats too, as in Instagram, Facebook… or blog 🙂 Here’s one I made in a few moments.

Other free sites, other free info, check out Google.

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Asking your community to #shoplocal is not enough. You need to show them What’s in It for Me?

Tell them WHY shopping local is good for THEM, says TGtbT.com

They don’t care that you’re the “lifeblood of our community”. They’re looking for the why’s, the how-come’s, what they will get out of shopping local.

Why are you asking your community to #shoplocal? Here’s a dozen reasons, designed to (more…)

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Yup, that’s Hashtag the Heck Out of It with a pound sign.

TGtbT suggests you hastag the heck out of every day!Why not make your followers want to search you out on social media #everysingleday with a themed hashtag to go with each day of the week? Highlight one piece of merchandise, one outfit, one room setup.

Like:

#markdownmonday: Choose one, preferably ultra-popular, (more…)

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The absolute best way to get your followers, fans, readers, customers to think of your shop

Checking her list? Help her check it OFF!is to figure out what they’re thinking now, and how your business can solve that need/ want/ wish. And December, full of events, gift-giving, family doings, is perfect for this! So let’s think about what they’re thinking about, and how we might (more…)

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Recently, I ran across what I thought was a friend’s hijacked shop site (first clue: it was in Japanese!) and learned that she no longer has a web site, period.

As “old school” as you might think a simple web site for your consignment, resale, or thrift shop might be, it’s not. There are

3 big reasons your web site must shine

as bright as (more…)

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