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Posts Tagged ‘selling’

Nothing’s more timely, than a social media post showing what to wear this weekend!

Here, Designer Renaissance has a suggestion for the perfect picnic outfit. (And yes, they listed brand, size, price.)

 

A Closet Affair had a flat-lay outfit that would be perfect for that picnic, or any casual Saturday get-together.

What kind of outfit could you get together and show your followers for next week? What’s happening that your customers will be thinking about?

  • A ball game down at the park?
  • A festival?
  • A local celebration, event, parade?
  • Maybe they’re thinking of visiting the newest chic restaurant? (Great opportunity to cross-post and cross-promote there!)
  • Or hike the local state park, go to a carnival… or just take a drive in the country?

The key to this idea (besides, of course, letting them know sizes etc., and telling them that there’s lots more choices/ come in and let us outfit you) is painting a picture with a few words:

Feel the wind in your hair when you’re wearing this Trip to the Country outfit (convertible optional but recommended!) from MyShop

Oh yeh, and don’t forget (as our two lovely shops did here) to include your shop info in/ on the picture. When enchanted Facebook or Twitter or Instagram followers share your wondrous outfits with their friends, you wanna get your name out there, don’t you?

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Most of the time, we fight clutter in our shops, of course.

But sometimes, messing the joint up, cluttering the sales floor, is a must.

Like when you’re taking some photos of your merchandise for use on your web site, your social media, your print ads or brochures. You want to show the variety a “new” merchandise shop simply can’t match; you want to imply that wonderful find-a-treasure aspect of shopping with you; and you want to tempt them to come in quick before it’s all gone!

For example, piling on

(more…)

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You’ve read about those shops to which I offer Kudos: they’re doing something extraordinarily wonderful. I love sharing these ideas to inspire and you love reading them!

Well, once in a while, I feel the need to share an anti-Kudos situation with you, and so today I present  a screen shot from (more…)

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A grocer put up a sign that read “Eggplants, 25¢ each — three for a dollar.”

How to sell. Not just eggplants, says TGtbT.blogAll day long, (more…)

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Every shop that sells furniture knows how hard it is to sell coffee tables, right?

Well, not if you do a little suggestive selling!

Try these ideas printed out and placed in an easel around the shop… and see if those coffee tables get snatched up quick!

HowToConsign.com sees a consignment store or thrift shop coffee table as a kids’ play table with some simple “roads”… and even parking spaces!

Chalkboard paint turns a consignment shop coffee table into a kids’ play table. We suggest cutting a hole to insert a chalk bowl into… but that’s just a frill 😉

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Do you swing in your shop? What’s a swing shop? From the TGtbT.com Glossary of Resale Terms:

Swing Shop: An area dedicated to selling time-sensitive featured items. It can be as small as a single rack, or as large as the entire center of your shop. This area will generally have a much higher sales-per-square-foot figure. For more, see pages 20-23 of Shop Sizzle.

There’s swing shops all around us when we (more…)

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There are laws in resale you must not flout, a post on AuntieKate.wordpress.com, the Professional Resalers' resource.You must obey this law… and if you don’t, you will suffer.

While flouting this law won’t get you a jail sentence,  it could contribute to the death of your business.

What law are we looking at here? (more…)

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