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Posts Tagged ‘Halloween’

If you’re planning your October promotions, it’s a great month for two things: Halloween and Breast Cancer Awareness. Or, as this delightful pumpkin decor suggests, you could combine the two!

Suggestions re Halloween:

Why it’s the most important holiday for resalers

Promote pre-cycling by putting together some of these ideas from your stock¬† for a whole RACK of eco-friendly costumes. You’re welcome to print this HowToConsign booklet out to have in your shop for customers to read!

Learn to make both Halloween and Christmas money-making seasons in your business

Suggestions re Breast Cancer Awareness Month:

See if you can schedule the mobile mammogram unit in your parking lot. There may be a lot of demand that month, though, so be prepared for some sort of Plan B to benefit your clientele and the less-fortunate in your community.

Bling your Bra is fun, but you need to start working on it now. You can award a prize by getting your customers to vote on their favorites, charging $1 a vote to go to your choice of cancer charity. The winner(s) get shop gift certificates. Google for how others have organized their events fr some great ideas you can adapt.

Collecting bras for the homeless is a simple, reputation-enhancing event. And believe it or not, bras are one of the most-requested clothing items at shelters. Talk to local homeless charities about being a collecting point and find out how they can help you publicize that.

 

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No, it’s not the dead of January or those slooww days in July. The scariest season of all is

Halloween.

Why? Because people love it…. more and more each year.¬† Because you have like THREE WEEKS or so to make or break (more…)

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Here is the perfect costume for a consignment or resale shopkeeper

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Consignment and resale and thrift shops love discounting… or rather, we are smart enough to know our customers love “outsmarting” us by “finding the deals” in our shops.

And using coupons is one more way we can help our customers feel smart. An X-dollar-off or a percentage off

coupon is a great way to let your shopper feel empowered

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Okay, let’s be honest here… you started reading this because of the (silly, weird, nonsensical) headline, right?

Hot enough to fry a mummy.

What’s a mummy got to do with the weather? Aren’t mummies like, for Halloween?Hot enough to fry a mummy

EXactly.

Which is why this is the PERFECT headline if your shop wants to take advantage of the big Halloween bump in sales.

Give your customers a reason to bring in costumes NOW, not on October 25th. When you want people to do something they wouldn’t normally think of, give them a reason. “Go hide in your closet, where it’s dark and cool, these sultry days”“while you’re there, dig out those past-Halloween costumes, from mummies to princesses”…)

Getting costumes in early is the key to success

the more costumes you have, and the earlier customers see them, the more you will receive.

The more you receive, the more you’ll sell.

The more you have, the more word-of-mouth and traffic you’ll get.

For more business-building ideas, check out How to have a Frightfully Good Halloween and Build your Costume Business Year-Round.

And while you’re at it? Get into YOUR storage area and pull out those pakaways you’ve been saving to jump-start your costume area.

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Since October is the busy month for most consignment, resale and thrift shops, I bet

I know what’s gotten forgotten on your to-do list.

And that is: What will I (more…)

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Stir up profits with Halloween for Resale Shops, a TGtbT.com Product for the Professional Resaler

Stir up profits with Halloween for Resale Shops, a TGtbT.com Product for the Professional Resaler

Consignment, resale, and thrift shopkeepers are often AGHAST when the “real” stores start marketing Halloween in August.

But here’s the consumer news straight from the consumers’ mouths.

Getting MAJOR attention: My HowToConsign Pinterest posts here (and even my TGtbT Pinterest Board here) from regular folk. As is my aimed-at-shoppers free PDF at HowToConsign.com about costumes. You know what that means.

They are looking forward to Halloween!

Yes, in mid-August.

See why Halloween is THE most important holiday on the resale calendar. Ignore or delay at your own peril! (Sounds of ghostly cackling, off-stage.)

Make Halloween a major money-maker in your shop with this Product for the Professional Resaler. If this advice doesn’t raise your shop’s profile in your community year-round, I’ll eat my witch’s hat.

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