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Archive for the ‘Shopkeeping talk’ Category

Sometimes, you just need a little gift to make customers feel special.

How about (more…)

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Time to redesign your consignment or resale shop's web site?

Did you know you can turn a “blog” into a web site with one click of your mouse? Read more.

I came across an easy check list you might use to determine whether it’s time (or past time!) to freshen up your consignment, resale or thrift shop’s web site.

My comments, in italics, are (more…)

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Most of the time, we fight clutter in our shops, of course.

But sometimes, messing the joint up, cluttering the sales floor, is a must.

Like when you’re taking some photos of your merchandise for use on your web site, your social media, your print ads or brochures. You want to show the variety a “new” merchandise shop simply can’t match; you want to imply that wonderful find-a-treasure aspect of shopping with you; and you want to tempt them to come in quick before it’s all gone!

For example, piling on

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You’ve read about those shops to which I offer Kudos: they’re doing something extraordinarily wonderful. I love sharing these ideas to inspire and you love reading them!

Well, once in a while, I feel the need to share an anti-Kudos situation with you, and so today I present  a screen shot from (more…)

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TGtbT.com thinks you'll enjoy this novel about consifgnment and resale shopkeepingSecond Hand, by Michael Zadoorian, will make any shopkeeper smile.

Richard, the proprietor of the imaginary shop Satori Junk, travels from estate sale to thrift store to garage sale in search of (more…)

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Every once in a while, it does a business good to check its links.

Do the links on your web site go where you want them to go? That Facebook icon: does it take folks to your Facebook page or ask them to share your site on their Facebook? Either way’s fine… unless (more…)

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Yup, you as owner, co-owner, manager of a consignment, resale or thrift shop NEED a portrait. People want to see your lovely face! Use your portrait on your web site, in your blog, periodically on your social media, as a cover photo on Facebook…

Remember, people like to deal with people they know, and seeing your picture makes them feel like they know you already.

But not all of us enjoy photographs of ourselves. Here’s some examples I’ve gathered, though, that might (more…)

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