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Posts Tagged ‘promotions’

Another great promotional idea from TGtbT.com

Outfit a gregarious staffer in a gorgeous butterfly scarf and set her free at any public gathering to show off her finery… and to hand out “Shed Your Cocoon and BE the beautiful butterfly you want to be when you shop at MyShop!” coupons.

Extra points if her face is painted and if she hands out butterfly stickers to all and sundry.

Need a treasury of promotional ideas to make your shop BE all you dream it CAN be? Get hundreds of resale industry-specific suggestions from TGtbT.com.

 

Photo from here

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Resalers need to be financially and marketing-wise, smart about their in-store promotions.

Giving away small but memorable (more…)

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A rainbow (of color, style, sizes, brands) ending in a pot of gold (value, desire, fashion!)…

the symbol of good luck is synonymous with St. Patrick’s Day.

And of course, the treasure- seeking aspect is what (more…)

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Santra's one tired pup says Auntie Kate of TGtbT.com

Okay, so you haven’t had time to catch your breath yet. There’s hay to make in the holiday sunshine, so schedule that deep breath for a few weeks in the future:

You have business to cultivate!

Here’s money-makers, reputation-polishers, and heck, just 

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Jolly old St. Nicholas brings treats for shopkeepers

On December 6 (or December 5 or December 19, it’s complicated) is St. Nicholas’ birthday. This saint known for gift-giving morphed, along with his name in Dutch Sinterklaas, into, of course, Santa Claus.

St. Nicholas Day is a fun opportunity to promote your resale shop
St. Nicholas Day, though not particularly observed in the US, can be a great hook on which to create a resale shop promotion.

So what does all this history, you may ask, have to do with selling resale merchandise?

Shoes.

Yup, that’s it.  Traditionally, children put out their shoes to be filled with either coins/candy/small gifts or coal/twigs,  depending on the child’s behavior that year.

So…

How’s about a shoe promo? Raise your best pairs on risers of assorted heights, sprinkle golden coins all around, and sign it

St. Nick filled folks’ shoes with coins on December 6. WE save you coins all year round with our FAB shoe selection!

Holiday shoe display for resale shops

Imagine golden coins/ tokens tossed throughout this display….

More about jolly old St. Nick on Wikipedia.  More display/social media photo suggestions in The Big Book of Window Displays.

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A Treasure Hunt promotion, AKA the bus-less resale bus tour, encourages

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You know how TGtbT LOVES promotional events for your shop… especially FUN events that don’t involve taking less for your already-wonderfully-priced goods.

Here’s a simple, timely idea you can put into motion pretty much n the spur of the moment. (Although you’ll get more (more…)

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