Feeds:
Posts
Comments

Posts Tagged ‘promotions’

Loving all the freshly-minted live videos so many front-runner consignment and resale shops are popping up with!

Fun to watch and shop with. Brave pioneers, I salute you. Here’s my wishlist for the second generation of this concept as owners and managers (more…)

Read Full Post »

Resale promo ideas to keep you from being an April Fool!Well, tomorrow’s April Fools Day, and you’d be a fool not to have a few promotions scheduled for the upcoming month. Some ideas:

The first week is National (more…)

Read Full Post »

Take a moment and think about what’s coming up in February. And how your shop could use these wacky “national days” to tickle the fancy of your current… and potential!… clientele. Here’s some I’ve chosen at random, and a thought or two on each to get your imagination going to

design a promotional event for your shop!

Feb 1 Wednesday Work Naked Day: Your email, blog post, social media message could be: If you’re not allowed to work naked, the next best (more…)

Read Full Post »

January is National Oatmeal Month! TGtbT.com's Auntie Kate tells you how to use this in your consignment or resale shopWho can resist the fact that January is Oatmeal Month?

The perfect month for something cozy.

And the perfect month for giving your customers an additional reason to get out of the house and into your consignment or resale shop. Not to mention some word-of-mouth (oatmeal, get it? Word of mouth? Ha. I’m so funny.)

You could (more…)

Read Full Post »

An open love letter from Auntie Kate to all consignment & resale shopkeepers:

KISS your electronic messages.Dear Friends,

Recently, I’ve noticed a disturbing trend in social media posts, and even emails, from a variety of shops. And what’s that, you ask of me?

You’re complicating things.

I see (more…)

Read Full Post »

Consignment promotion calendarThe best part of a new year, to me, is that fresh, crisp, BLANK calendar. I can’t wait to fill it with family birthdays, anniversaries, outings… and, in the case of my business calendar, the wonderful promotional events I will present to my customers. And those folks who are just dying to BE my customers.

A promotional event is any special happening that is not a normal part of daily business. It could be as simple as an anniversary celebration with refreshments and decorations, or as elaborate as an invitation-only after-hours seminar with speakers, special offerings, and discounts.  — Resale’s Best Promotions, page 5

So grab your calendar and come along with me….

First, mark (more…)

Read Full Post »

Do you have occasion to use email sign-up slips, entry forms for a contest, or registrations for a door prize? How do you keep (more…)

Read Full Post »

Older Posts »

%d bloggers like this: