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Posts Tagged ‘word of mouth’

A shopkeeper with four years under her belt was upset that people STILL said to her,

How long you been here, and how come I never heard of you?

Turn a frustrated customer into a brand ambassador for your consignment or resale shopShe felt that they were being belligerent, but I’m guessing they were just (more…)

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Vernalagnia: A romantic mood brought on by Spring. Infect your shoppers.

Some ideas from the treasury of inspiration (more…)

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Asking your community to #shoplocal is not enough. You need to show them What’s in It for Me?

Tell them WHY shopping local is good for THEM, says TGtbT.com

They don’t care that you’re the “lifeblood of our community”. They’re looking for the why’s, the how-come’s, what they will get out of shopping local.

Why are you asking your community to #shoplocal? Here’s a dozen reasons, designed to (more…)

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The "original" gimme cap, in a frightening presentation. Gimmee caps are some of the most noticeable promotional products there are. You see this guy, you’re reminded of John Deere products.You might even (more…)

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Yup, that’s Hashtag the Heck Out of It with a pound sign.

TGtbT suggests you hastag the heck out of every day!Why not make your followers want to search you out on social media #everysingleday with a themed hashtag to go with each day of the week? Highlight one piece of merchandise, one outfit, one room setup.

Like:

#markdownmonday: Choose one, preferably ultra-popular, (more…)

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Need a quick, inexpensive, community-minded holiday event in your shop?  How about

Cookies & Cans

Here’s how our local private museum publicizes (more…)

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Wow, look at these GREAT results, only 40 minutes into a shop’s live Facebook video!

40 minutes into a Facebook video

The shopkeeper wasn’t actually selling, as in “drop your email”… in fact, she wasn’t even mentioning prices of the goods she was selling, but rather showing us some really nice pieces.

I’m guessing she wanted  to spread the word 

(more…)

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