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Posts Tagged ‘merchandising’

Visiting other shops is often like opening a little jewel box full of ideas.

Here’s some, from a furniture/ vintage/ antique resale shop, Perfect Pieces,  I visited recently:

Damaged table? Cut it in half and (more…)

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One of the best ways to get your business noticed on social media is to ride the wave of popularity… to talk about what everyone’s talking about. (more…)

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Fun idea for signage on your New Arrival rack, as seen in an outlet store near me. Remember, you can Learn A Lot when you’re out and about. (And it’s the perfect excuse to

(more…)

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What is branding? It’s “a consistent message aimed at consumers’ emotions” and: “There can be no branding without differentiation, which is the ability to persuade consumers that your [shop] differs from the rest,” according to Entrepreneur magazine.

If that sounds good to you, create a visual and verbal message that makes your shop stand out from local resale stores and even from online options. Design an ambiance that persuades shoppers that yours is the best place to shop.

Perhaps you remember the Earthy Elegant (more…)

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Racks getting full? Can’t squeeze another thing on them?

Here’s my favorite solution.

Go vertical.

That’s right: hang (more…)

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In between seasons, your shop can look a little, well, empty. And we can’t have THAT. After all, you don’t want customers asking

“Are you going out of business?”

One solution is to remove racks from the sales floor, but that’s a pain and where will you store them and anyway (more…)

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What do you think of when you think “aisles”?

Definition: A passage between shelves of goods. A longitudinal division of an interior area. A long narrow gap that people can walk along. “There is no sitting allowed in the aisle.”

In other words, some pretty (more…)

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