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Auntie Kate The Resale Expert

Kate Holmes of TGtbT.com talks with consignment, resale & thrift shopkeepers about opening, running, & making their shop THRIVE!

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Don’t make them suffer through one more boring subject line about Halloween

August 25, 2011 by Auntie Kate of Too Good to be Threw

Halloween subject lines for resale and consignment shops from TGtbT.com

If I see one more “Now accepting Halloween Costumes & Decor” subject line from a shop I’m gonna SCREAM.

Talk about snooze-ville.

Now, assuming your shop has a bit of a flair, your subject line could be:

Know those funny clothes in the back of your closet? (and then your text would continue on… “that disco dress from 1979, the overalls you loved in college… well, they’ll make GREAT Halloween outfits, which our customers LOVE…so bring them in etc etc”)

or how about: Cobwebs add to the value (and your text could address both costumes and decor in a light-hearted manner)

or even Now’s your chance to unload those losers (“we all have clothes and accessories we’re not proud of, the leg warmers from Jazzercise class 15 years ago, that poufy down vest that makes you look like a lumberjack… etc etc”)

One more then I’ll leave you to your own devises: Spooky, isn’t it? Or do you prefer sexy? (“it’s amazing how many of our buyers are eagerly awaiting anything fun for Halloween, so go through your clothes and your accessories. Especially popular: slinky black stuff, leotards in any color as a base for costumes, unusual accessories and props…”)

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Posted in Shopkeeping talk | Tagged Halloween, sea of sameness | 1 Comment

One Response

  1. on September 28, 2014 at 12:37 pm Rose Marie Banner's avatar Rose Marie Banner

    Thanks Kate!



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