Auntie Kate The Resale Expert

Don’t be bored… there’s so much to think about!

If you’re twiddling your thumbs and worrying about business, don’t.

There’s LOTS you can do on a slow day in the shop, and many of these suggestions will actually

make you MORE money than a busload of shoppers pulling up to your door in the next 5 minutes.

Pick your favorites from this list

• Clean up your desktop On your computer, organize folders and files. Neaten your sales counter and acceptance area too. You’ll be amazed what you’ll find…. 
   
• Plan social media posts Having a backlog of creative content is like money in the bank.
   
• Write your “How to..” brochure, finally You know you need a “How to Consign with Us” or “Clean your Cluttered Closet for Cash” or “How your Underloved Items Help our Community’s Underprivileged” brochure/ webpage. Now you finally have the time to do it.
   
• Create a presentation  Did you know you can make a slide show, about maybe your business history, your services or mission, and why folks should shop with you? Then upload it to SlideShare so you can link to it periodically from other social media channels. Ditto for videos and animation. Don’t know how to do this? Mr. Google is there waiting to be asked.
  
  
• Check your website copy and social media “About” text Is everything up to date? Have you thought of better ways to say things since you wrote it?
   
• Clear out your inbox If you’re like me, there’s stuff there you really don’t need, want, or use. Clean all those old emails out, and unsubscribe to any lists that you are no longer interested in.
   
• Learn something new What better way to spend a slow day? YouTube is a treasure chest of interesting, quirky… and maybe even money-making ideas.
   
• Write your Marketing Plan Effective promotions take time. Now you have time. Match made in Heaven.
  >> Download Resale’s BEST Promotions.<<
   
• Brainstorm If it’s slow and staffers are just sitting around, turn on their creativity: have a brainstorming session. Talk about where you want your business to go, and ask for their thoughts on how to get it there.
   
• Create In busier times, there’s no time to rearrange your sales floor, make a zany display, write fun signage. Today, there is.
   
• Write thank you notes to clients A hand-written thank you is always an A-1 way to build your business. Write a dozen today, mail them at intervals if you’d rather. You never know what magic might happen when a customer feels appreciated.
   
• Snap some great photos Use this time to really get those shots you’ve admired in other businesses. Try out some filters, stickers, whatever… and while you’re at it, try some different photo apps as well. Stockpile these for busy times.
   
• “Spy” on your competitors Check out their online presence and note their strengths and weaknesses and use this intell to make your business better. (Tip: You can learn a lot from businesses similar to yours but in other towns, cities, states.) 
   
• Catch up on your business research.  There’s blog posts to read, Pinterest visuals to be amazed by, fact sheets to mull over. Get a free education in success.
  .>>Here’s a list of Free Resale Resources.<<
   
• Drop a note to influencers in the industry Send an email telling them how their wisdom has helped you. Ask how you can give them a testimonial, a thumbs-up, or a online review as your gift to them. Strengthening your connection to these people can lead to unexpected things.
   

Thanks to Byrosanna for inspiration.

Want more slow-day ideas? Kate’s got ’em… even that crafty one involving old mannequins.