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Archive for the ‘Shopkeeping talk’ Category

More traffic in your consignment shop means more business!Been too busy so far to choose some business-improving  New Year’s Resolutions? Well, Auntie Kate is here to help.

FIVE TO THRIVE: Resolved. Build traffic in my consignment or resale shop, starting today.

1- Get a plan. Make up your Public Relations Plan and take advantage of REAL social networking…the kind that happens in your community.

2- Learn how to put your Press Kit together. While you may not want to pay $80 to put a single press release on this site, their PDFs are helpful and applicable to other venues.

3 – Use your mailing list to its max. Broadcast email and snail mail.

4 – Collect and use customer testimonials. Aim for getting a good one every week.

5 – Learn to fully use Facebook to its full potential to better your business.

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Hope you’re really Razzle-Dazzling

The old razzle dazzle makes resale money every time!

Them in 2010!

This Blast from the Past is even more important now than it was then.

Wowing your clientele puts more Wow in your Wallet. Yes, even in these “hard times.”

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ReSell RePlace ReJoice...and let them KNOW you do!

ReSell RePlace ReJoice…and let them KNOW you do!

Forget the New Year’s Resolutions for a moment. Don’t beat yourself up with stuff you know you NEED to do.

Instead, indulge yourself today and think about how great you are and how far you’ve already come.

Go ahead, think about what you are proud to have accomplished in your consignment or resale shop last year.

Good for you! Have you let your marketplace’s consumers know about it? Although that in itself, communicating with potential customers, might be your proudest feat! A lot of you have utilized the Twitter and Facebook world this year, including me.

Has your feat been a journey worthy of passing on to your peers? Let us know. We LOVE success stories from the biggest to the smallest, toughest to most gee why didn’t I think of that?

So tell us, what wonderful thing did you do, business-wise, last year? Why was it successful and in what way? What would you warn us against doing? And how do you plan on building on or expanding your success in 2010?

Go ahead: Be PROUD and be LOUD. It’s just us resale fans here, sitting on the bleachers. Brag. Strut. Show off your stuff. We encourage justifiable pride on this, the first day of the New Year.

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"Conversation", watercolor by Carolyn Latanision, from copleysociety.orgRecently some consignment, buy-outright, and thrift shop owners and managers have been debating about

how shops are run.

If a consignment shop is left with unsold, un-reclaimed goods, what should be done with these?

If a buy-outright shop pays low prices for goods offered them and then (more…)

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Buy Christmas outright now in your consignment shopIt might be…if you buy holiday items from your clientele NOW…

You can do this whether you’re a consignment shop or a BOR. You’ll need to let them know via broadcast email, Twitter, Facebook:

  • “save the packing away, the hauling up to the attic and then remembering to haul it DOWN at Halloween next year”,
  • “decided you didn’t like those ornaments, Santas, garlands and serving pieces as much as you used to? Turn them into cash to pay your Christmas bills”.

…and you need (more…)

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