“Preaching to the choir” refers to promoting your business only to those who are already fans, whether on the web or in person. Do you spend all your marketing efforts on inbound marketing?
What’s Inbound Marketing? Continue Reading »
Posted in Shopkeeping talk | Tagged advertising, web | 1 Comment »
Bored People Quit
The main reason people suddenly quit: boredom.
A few easy ways to detect boredom in your employees:
Changes in your employees’ daily routines, such as reduced productivity.
Finding yourself asking an employee “Are you bored?”
A person will tell you they’re bored, either directly or through subtle ways.There are ways to prevent boredom, fortunately:
Have your employees focus on projects that interest them.
Let your people experiment and find out what really excites them.
Don’t constantly dump dull, tedious tasks on them.
Limit interruptions.
Try to spread around meetings, phone calls, etc.
Keep your people in the loop.
Posted in Shopkeeping talk | Tagged daily operations, resale shopkeeping | 3 Comments »
If it can happen to Buffalo Exchange… it can happen to you. Continue Reading »
Posted in Shopkeeping talk | Tagged advertising, Twitter, web | 2 Comments »
Trust me. If you are despairing of your back room, someone else has it worse. Here’s a shot I took of one back room. Scariest thing about this shot?
They knew I was coming.
There, now don’t you feel better?
Things COULD be worse.
Posted in Shopkeeping talk | 12 Comments »
I just love it when an “old pro” gets it into her mind to have her say here on the blog. So imagine my delight when
Irene Mylan, owner of Clothes Circuit in Dallas, writes to us from her vacation home about something she’s been mulling over: Continue Reading »
Posted in Shopkeeping talk | Tagged starting a consignment shop | 3 Comments »
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