Auntie Kate The Resale Expert

Don’t do this. Don’t say this to a reporter.

Many women who bring in nice items tell me they are selling their houses,” she said. “A lot of people are losing their jobs, or their husbands are losing their jobs. They were working on Wall Street or some other job making six figures, and now they are unemployed. I feel terrible for them.”

Why bring the reader down? Why fill your shop with “negative energy”? Why remind a buyer that her good luck may be a sign of a supplier‘s bad luck? How can that help your business?

We don’t blame the above-quoted consignment shop keeper for “feeling terrible” for her consignors, but would suggest that in order to help the consignor, a positive approach would be better. Something along the lines of

Here at MyShop we feel really good that we are here, as a community resource, for those wishing to turn past purchases into future funds. Whether a family is moving, changing life styles, or simply would like to have a return on their investments in their [wardrobe] [home decor], our buyers aapreciate the quality offered. Passing possessions on when it’s time to do so is simply good [stewardship][karma][mojo][business].