The Internet, I think we can all agree, is a visual medium. You click your mouse and WOW, look at all the pretty pictures!
Showing is far more effective than telling.
Words on a page means you have to WORK to get the message intended. Pictures draw you in, almost without resistance. To put it more elegantly:
Copy requires participation, images work on contact.
Even the web surfer who hates to read can get sucked into your shop’s web site with the right pictures. And once they’re impressed with your site, they’ll come shopping.


To be honest, no I did not read the post because of the picture! I read it because I love reading Auntie Katie’s posts. They are always helpful with a great punch of humor! KEEP THEM COMING AUNTIE KATIE!