Here’s the fun part of Freshening up your shop, after you’ve managed Step 1 and Step 2.

You’ve cleaned up and spruced up so the shop looks, and operates, the way you have in mind. Now, you just have to give people a reason to visit, to enjoy, to talk about your shop and to motivate others to come see. You have to

Liven it up:

Some inexpensive, easy-to-do ideas for getting some excitement going and some new attention focusing on the shop:

• What can they win?
• One of the most effective suggestions I ever had on my blog: dozens of shops used it to great results.
• Banners:  How Molly uses them. And videos: How another shopkeeper does it.
• Do you use Facebook to the max?

It truly is not enough to simply be clean and attractive. To get the most traffic in your shop shopping and buying, you need to constantly promote it. Whether that’s advertising, social media, events or a combination of all of them (which is what I recommend!), it’s a major part of your job. Not just something to dream about, but something to carefully plan and execute and examine. You don’t think that word-of-mouth just happens, do you? Give them something to talk about. Liven it up!

Oh, there’s SO many ways to make your shop a true destination! Here’s Resale’s BEST Promos with 229 special ideas PLUS how to build the value of your promotion for weeks later!

How do YOU liven up your shops? Here’s Step 4: Freshening up the TILL.