A TGtbT Teeny Tip:
Restate your expiration dates on coupons, membership cards, and the like from the NEGATIVE to the POSITIVE:
October 18, 2010 by Auntie Kate of Too Good to be Threw
What a difference it makes. Even the word VALID is great – it’s like permission to shop 😉
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I’ll take Teeny Tips All Day! Thanks! In a previous life I was a sales coach/trainer and we always focused on turning the negatives into positives. Instead of starting a phone conversation with “Hello Mary, this is Monique, I didn’t catch you at a bad time did I?”
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Smart! Getting rid of all negative messages in our stores makes a big difference.
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