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Auntie Kate The Resale Expert

Kate Holmes of TGtbT.com talks with consignment, resale & thrift shopkeepers about opening, running, & making their shop THRIVE!

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Be proudful. You’re the best consignment or resale shop around, right?

February 27, 2011 by Auntie Kate of Too Good to be Threw

a mojito on the beach in February...success!Hi guys…just a quick check-in with my consignment, resale, thrift buddies on a beautiful Sunday. I was searching around for a meaningful message to send to you, before I take off for places non-resale-related (and consisting of palm trees, pure quartz sand and mojitos. Sorry.)EVERYone wants to be associated with a winner.

So here’s today’s task: Take PRIDE in your business. Not only that, but TELL everyone how proud you are to be successful.

After all, you’re successful because your business provides your community with something they want.

Toot your own horn. Don’t hide your light under a bushel.

Why? Because everyone (read: potential shoppers and suppliers)  wants to be associated with a WINNER. And if they don’t know that you just opened a second location “because OtherTown deserved the best, too!” or “showcased 10,000 new items last month” or even just “Come meet Stacy, our home-decor advisor and coordinator, who will make your shopping easy, fun, and stylish!”

But they gotta KNOW you’re a winner. So today, as I sip my mojito and stretch out in the warm sun, I’d like to think of you all, furiously listing all the ways and places and reasons you can tell the world that your shop is a winner.

Dreams do come true. So tell them you’re the best consignment, resale, or thrift shop around. And that they deserve the very best, to coin a phrase.

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Posted in economics of resale, Shopkeeping talk | Tagged advertising, competition, HowToConsign.com, profit | 4 Comments

4 Responses

  1. on February 28, 2011 at 5:34 pm Jenni's avatar Jenni

    Okay, that was a lot of great.
    lol


  2. on February 28, 2011 at 5:34 pm Jenni's avatar Jenni

    People tell us every day how thankful they are that we are here and how great the store is. Consignors and consignment shoppers are such a great group of people to work with – we are grateful every day that they chose to being their things to us to sell for them. Why are we great? Because of all of you!


  3. on February 27, 2011 at 11:44 am Kerri's avatar Kerri

    Have a great trip Kate!!


    • on February 27, 2011 at 12:25 pm Auntie Kate of Too Good to be Threw's avatar Auntie Kate

      Thanks Kerri. Not much of a trip though… a bicycle ride away, if I were energetic. 5 miles or so to the beach and the beverages! I’ll be home in time for dinner. Cheers!



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