Archive for May, 2011
Elie Tahari: “Do it with love.”
Posted in Shopkeeping talk on May 31, 2011| 1 Comment »
Wise words for your resale business.
Posted in quotations of use, Shopkeeping talk on May 30, 2011| 1 Comment »
Never let “hope” be a strategy.
You can’t just “hope” consignment shoppers will discover you. You can’t “hope” your sellers or consignors will know the best ways to make their items more valuable. Or “hope” that people will support your thrift shop’s NFP mission by donating underused possessions rather than have a garage sale.
Hope is nice. Hope is warm. Hope is comforting. But it’s not a strategy for running a business.
Got your AGD?
Posted in Shopkeeping talk, tagged advertising, sea of sameness on May 27, 2011| 5 Comments »
Every consignment, resale and thrift shop (heck, every retail store) needs its very own AGD. What’s yours?
It could be animal, vegetable or mineral. It could be ceramic, stone, bronze or made of rags.
But it needs to be (more…)
Ask questions on Facebook to get them involved
Posted in Shopkeeping talk, tagged web, word of mouth on May 26, 2011| 4 Comments »
Asking questions on Facebook is a great way to get followers involved.
Make your (more…)
If they have something nice to say…
Posted in Shopkeeping talk on May 25, 2011|
This past post has a lot to say.
So do your customers.
Let them.
“This is the greatest shop!”
<<Click that.
(And while you’re at it? Get out the camera and the video. They’re ready for their close-up.)
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