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Auntie Kate The Resale Expert

Kate Holmes of TGtbT.com talks with consignment, resale & thrift shopkeepers about opening, running, & making their shop THRIVE!

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5 Minute Fix: Getting the most out broadcast emails »

5 Minute Fix: Tweetin’ your little heart out

September 15, 2011 by Auntie Kate of Too Good to be Threw

Learning some basic tricks about being the best resale shopkeeperContinuing our week-long series on The Internet: It’s free, but do you get FULL VALUE? with the top 3 things to think about on Twitter.

1- Don’t let your great Tweets die.

Did you know you can link to any specific message? For example,  Here’s how. And if you simply want to steer your followers to your treasury of “favorite Tweets”, you can do that too, by utilizing the URL in your browser window. Choose “Profile” on your own Twitter page, then click the tab “favorites” and then simply copy the URL in your browser window. Here’s what your followers will see, when you tweet something like “See our favorite tweets!” followed by that URL.

Of course, you have to HAVE a favorites selection of tweets, yours or others’, to do this. Why favoriting is good.

2- Space out your Tweets

If you habitually tweet a bunch of messages all in a row (I just today received 21 in a row from one shop!) your efforts might be perceived as a bit intrusive by your followers. If you are inadvertently generating lots of tweets in a row because you are uploading a group of photos to a FB album and your two media are linked, you can unlink them temporarily then re-link when you’re done, sending one nice tweet about “Great new items on our FB album!”

Remember, tweets don’t last long. Wondering about the optimal time of day to get your message across? Tweriod.com will tell you when your audience is paying attention.

HowToConsign.com tweets a message to the world!

If your followers click the picture icon they get your "billboard"!

3- A picture is worth a thousand words.

The days of Twitpic are fading, thank goodness. (Why put your graphic in a spot that’s overwhelmed with other calls for YOUR audience’s attention?) But adding a graphic to your tweet is really easy now. Here’s how.

And it doesn’t have to be just a picture, either. Reinforce your message with a graphic… most people remember a graphic better than text. Here’s some ideas to get you started.

You might also like:

  • Letting your graphics speak for themselves.
  • Social Media for Resale

 

Later in this series, we’ll discuss broadcast email blasts, so stay tuned!

Add your 2 cents' worth to the conversation

Add your 2-cents' worth

This is just the 5-minute fix to getting more out of Twitter. There’s lots more to learn, and perhaps you think I’ve left out something vital. Comment below to add what you’d include in this list!

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Posted in 5- Minute Fixes, Shopkeeping talk | Tagged advertising, resale shopkeeping, web | 1 Comment

One Response

  1. on September 17, 2011 at 5:11 pm Jenni Gardiner Schwarzkopf's avatar Jenni Gardiner Schwarzkopf

    I can’t get behind twitter . . . it seems so over hyped and tedious to me. Is anyone in consignment really using twitter in a way that is more effective than Facebook for our market (my market anyway, is mostly women between the ages of 30-70) Are they really twittering?



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