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Archive for the ‘5- Minute Fixes’ Category

You’re not done decorating your resale, consignment, or thrift shop for the holidays until you

switch out your Facebook cover photo.

Santa's sleigh in the consignment shop parking lot.

Sneaky subliminal message: It’s easy to park at my place, and Santa shops here so you should too.

It’s easy to do. Here’s some freebies. (more…)

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Want to enliven your social media, call attention to your social media, make your social media more meaningful? How about a sign like 

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“Do you work here?”

Do you and your crew get this question a lot? Could it be because

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An organized Auntie KateA free video… (click the link to see. I mean, it’s free. It’s fun. It’s even easy. Maybe it’ll inspire you to make one too!)
http://tinyurl.com/TG-brings-success

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Make your Facebook cover photo… be a video! Here’s a consignment/ resale example or two:

https://www.facebook.com/SarahCyrusHome/

https://www.facebook.com/SimpleConsign

This one’s not of our industry… but imagine the fast-forward technique of you dressing a mannequin or accessorizing a bookcase!

Here’s a how-to article and more info plus great ideas and examples!

Free videos? Of course. If you’re too busy/ distracted/ unclear on the concept, try a freebie.
Maker Moon has some great ones. Take a look at their “Accordion Slider” which to me is SO perfect for resale. 5 captions, 5 models… 5 reasons to choose your shop, whether it’s resale, consignment or thrift, and whether you sell women’s fashion, kidswear, home furnishings or… anything!

Makermoon does other formats too, as in Instagram, Facebook… or blog 🙂 Here’s one I made in a few moments.

Other free sites, other free info, check out Google.

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Okay, you’ve heard me rant preach discuss putting your shop’s name, tag, URL, whatever, in all your

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Is mum the only word for your social media pix? TGtbT.blog recommends you get chatty!

Is mum the only word for your social media pix?

Are your pictures silent?

That is, do you take shots of your merchandise and that’s it, you just post them on all those social media channels you have so carefully constructed… without a WORD as to what we’re looking at, why we might possibly want it, indeed, what YOU were thinking to bother showing it to us?

Never post “silent” pictures. They are ineffective and worse, they’re annoying to your fans and followers. You’re interrupting them to get their attention, then giving them nothing for their time.

Worried that you’ll have nothing to say? (This is the weirdest thing about my resale friends… they always fret that there’s nothing to say when I ask them to caption a photo, write a blog post, be social in social media, but DANG! You can’t shut ’em up when they get together in person!)

Well, write this sentence out and tape it to your office wall, your laptop, heck, your forehead:

What’s so FAB (Features, Advantages, Benefits)?

What do I mean? You can use Features, Advantages, and/or Benefits to make your pictures sing! Like:

Features: “The industrial zipper on this lace blouse takes it from ho-hum “sweet” to SWEEET!”

Advantage: “Outfit your new office with this swivel chair and desk for $150 and save your new business startup budget hundreds of dollars on Day One!”

Benefit: Keep the kiddos warm this winter: Our selection of snowsuits and snow boots will have them playing outdoors for hours (ah, blessed silence…)”

See? When your thinking gets FAB, your social media gets results!

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