Does your consignment, resale, thrift shop search for opportunities to get editorial coverage, not only in your local paper and TV and radio, but also in local blogs or local online news carriers?
Does the very thought of having to write a press release make you cringe? Do you have any idea of what the reporter or blogger considers newsworthy?
Drafting a well-written and attention-grabbing press release doesn’t require a Public Relations degree. However, finding concrete news worth touting and learning the ins and outs of press release etiquette is essential.
An infographic to help you get started.
Auntie Kate The Resale Expert 
Sure, here you go…
http://www.reelseo.com/video-seo-news-release-prweb/
Video production…
http://flixpress.com/
http://onetruemedia.com/
http://studio.stupeflix.com/en/
http://goanimate.com/
http://sparkol.com
http://animoto.com
More information…
http://reelsummit.com (hope to see you there!)
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Much appreciated!
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Here’s a tip for you. Always use a press release site that allows you to embed a video in the press release. Press releases, if properly optimized, often get on the first page of Google ( at least for a few days), but your video can also get good Google rankings and stay on the first page much longer (it also needs to be optimized for Google love however).
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Great tip, Joey, many thanks! Can you direct us to places to learn how to embed a video (and some resources for creating a video) and how to properly optimize a press release? We love to learn new things; point us in the right direction to use your excellent advice!
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