No, Kate’s not a Galactic Roller Derby Queen. Alas.
There’s 2 things that consignment, resale, and thrift shopkeepers know about me (just in case you don’t know me, click here)
One, I insist price tags with printed markdowns are detrimental to your long-range business profit
and Two, I always warn that across-the-board shop-wide markdowns are quite iffy.
But there’s one thing that you may not associate with me, and that’s that
I want even those who ignore my advice to succeed. Yes, you there, with the price tags with printed markdowns, this idea is specifically for you:
I know, sometimes A: Your shop is simply TOO FULL; B: You might need to goose shoppers to get them buying; and C: It might be fun to reward your shoppers with an unexpected savings event. Therefore, I wanted to share this idea from a consignment peer.
If you need a markdown gimmick, try Take the Next Markdown on the tickets.
Use it as a same-day, one-day incentive on your social media, or announce it late Friday evening for the weekend. Another way to use this idea? As a coupon/ reward voucher “good for the Next Markdown on the ticket, limit 4 items”. *
Would this work for you? It would? You mean you’re actually listening to Auntie Kate for a change? Cooool.
*Why that “limit 4 items”? You’d be amazed how many folks will actually BUY 4 items when they get a voucher/ coupon like that… and if it didn’t say that, they’d stop at one.
Auntie Kate The Resale Expert 