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Auntie Kate The Resale Expert

Kate Holmes of TGtbT.com talks with consignment, resale & thrift shopkeepers about opening, running, & making their shop THRIVE!

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October’s for Beasties… and Bras

August 31, 2017 by Auntie Kate of Too Good to be Threw

If you’re planning your October promotions, it’s a great month for two things: Halloween and Breast Cancer Awareness. Or, as this delightful pumpkin decor suggests, you could combine the two!

Breast Cancer Awareness Month ideas by Kate Holmes

[Source]

Suggestions re Halloween:

Why it’s the most important holiday for resalers

Promote pre-cycling by putting together some of these ideas from your stock  for a whole RACK of eco-friendly costumes. You’re welcome to print this HowToConsign booklet out to have in your shop for customers to read!

Learn to make both Halloween and Christmas money-making seasons in your business

Suggestions re Breast Cancer Awareness Month:

See if you can schedule the mobile mammogram unit in your parking lot. There may be a lot of demand that month, though, so be prepared for some sort of Plan B to benefit your clientele and the less-fortunate in your community.

Bling your Bra is fun, but you need to start working on it now. You can award a prize by getting your customers to vote on their favorites, charging $1 a vote to go to your choice of cancer charity. The winner(s) get shop gift certificates. Google for how others have organized their events fr some great ideas you can adapt.

Collecting bras for the homeless is a simple, reputation-enhancing event. And believe it or not, bras are one of the most-requested clothing items at shelters. Talk to local homeless charities about being a collecting point and find out how they can help you publicize that.

 

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Posted in Shopkeeping talk | Tagged Halloween, holidays, promotions, resale shopkeeping |

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