Does your marketplace include a segment of the local population who disdain to use your consignment services, who feel it is beneaath them to “sell” their “old clothes”? But you suspect they could have wonderful things that your customers would buy, and that disconnect seems insurmountable to you?
If you’re dealing with folks who feel like they
A: Don’t have the time to consign or sell;
B: Might feel a little mercenary, passing on their own property for cold hard cash;
or C: That their acquaintances and neighbors might gossip that there’s they have a financial situation if they are seen cleaning out their closets and cupboards.
then here’s the answer. Maintaining and publicizing charity accounts will give shy and snooty suppliers both, an “out” if friends see them in your shop: “I thought these things could help Charity X in their good works”
NOTE FROM KATE: I have a big soft spot in my heart for using the sale of gently-used good clothes and home furnishings to raise operational cash for charities, so I want to share some additional ideas and approaches. I hope you find one that suits your branding, your beliefs, and your audience in this list of posts:
Consign for a Cause inspiration.
Here’s a slightly-different twist on the topic of “charity consignment accounts”.
Maybe a local charity rummage event is faltering for lack of volunteer workers? Here’s another twist.
All of this not your bag; you do plenty already? Terrific! Does your community KNOW that?
Auntie Kate The Resale Expert 