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Archive for the ‘economics of resale’ Category

Making it tangible

Posted in economics of resale, Shopkeeping talk, tagged , , , , on October 7, 2013| 13 Comments »

I couldn’t help but notice that

Every. Single. Store.

in the mall, yesterday, had big bright signage of 40-80% off most everything in their stores. Couldn’t help but notice, either, that smart shoppers are (more…)

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Yes-yes’s for your consignment or resale Facebook page.

Posted in economics of resale, Shopkeeping talk, tagged , , , , , on September 25, 2013| 2 Comments »

Are you turning your Facebook customers OFF with your postings? We talked about this in yesterday’s post. The article we were looking at is 5 No-No’s from Vertical Response.

But you know me. Little Miss Sunshine.Yes-yes's for consignment, resale, thrift shops who count on Facebook

I believe in Yes-yes’s, so here are 5 ways that consignment, resale, and thrift shopkeepers could make better use of (more…)

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How good a boss are you?

Posted in economics of resale, Shopkeeping talk, tagged , , on September 17, 2013|

To thrive, a consignment shop owner needs good staff members, says TGtbT.comIt’s a given.
If you are a consignment, resale or thrift shopowner, you are going to be a boss.
If not right away, pretty darn soon. There’s just too much work (more…)

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I’m dreaming of a Green Christmas.

Posted in economics of resale, Shopkeeping talk, tagged , , , on September 6, 2013|

In my never-ending quest to help consignment, resale and thrift shopkeepers

“make your shop all you DREAM it can be”

Santa is a saver. He shops consignment, resale and thrift!I’ve been dreaming of a green Christmas shopping season for not only you, but (more…)

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Do your staffers “share”?

Posted in economics of resale, Shopkeeping talk, tagged , , , on August 28, 2013| 3 Comments »

Here's how to share

I’ve shared this with you before… share it with your employees and volunteers.

If your consignment, resale or thrift shop uses Facebook to gain attention for the business, do your staffers share these posts with their FB friends?

Why not?

Of course, you can’t “make” them intermingle their professional life with their personal life… and no doubt there are staffers in some shops whose Facebook “personality” would fry your brains…

but if you expect them to recommend your shop to their friends and to speak well of the place they work, wouldn’t you expect them to boost the business once in a while on their social media?

Why not suggest it, next time you’re doling out those bonuses for beating the sales figures you’ve set as a goal for the day, week, month?

“Gosh, look at what we’ve profited from increased business this week. Bet it was those shares you guys gave the shop on your Facebook pages… well-done!

Or, of course, the alternative. “Gee, we didn’t make our projections last month. I’m just wondering if we’ve all been sharing the social media about the shop that [I / we/ Sam over there] works so hard on… what do you think? A “share” here and there? Could that be your social media motto to keep your job rewarding?”

BTW, click through on the graphic above to louisem.com. I think you’ll find her entire blog most helpful, if you’re spending a lot of time making social media pay off in your shop.

So what do you think? Is asking those who work with you to help promote the shop online, just as you expect them to speak well and often about the shop in real life, a reasonable thing for a boss to do? Or are there reasons you don’t want to ask this of them? Comment below, if you have an opinion you’d like to… well…

share.

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