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Archive for the ‘Shopkeeping talk’ Category

Will your consignment shop do well for Back to School?

Posted in economics of resale, Shopkeeping talk, tagged , on August 8, 2012|

Love those Back-to-School, Fall’s-My-Favorite-Season (more…)

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Are negative comments hurting your feelings… and your business?

Posted in economics of resale, Shopkeeping talk, tagged , , on August 7, 2012| 5 Comments »

Consignment, resale, thrift shopkeepewrs need to deal with negative commentsIt’s inevitable. If you deal with the public, you’re going to get negative comments on the web.

Often. From all quarters.

All of these will hurt your feelings; many have the potential to damage your consignment, resale, or thrift shop.

So be prepared and know how to handle it.

Here’s (more…)

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Website Quiz for Consignment, Resale, Thrift Stores; Is yours doing its job?

Posted in Shopkeeping talk, tagged , , on August 6, 2012| 7 Comments »

We’ve come to the end of our “mini-series” of posts about YOUR web site, and whether it’s doing the best job to

get shoppers into your actual, physical, bricks-&-mortar, REAL consignment, resale, or thrift store.

I hope that the week has been helpful to you.

Here’s all the posts:

My heart-felt thanks to these resale shops who volunteered their sites for my “examples”, without knowing whether I’d praise or chastise them! These shopkeepers are the cream of the crop: resalers who extend themselves to help their sisters (and brothers!) in the resale industry. I appreciate your bravery, and I also appreciate being able to freely use your sites while creating this mini-series.

http://www.selectiveseconds.com
http://www.resaletherapyboutique.com
http://www.fireweedboutique.com
http://www.childishthingsconsign.com
http://www.yourstuffkidsstuff.com
http://www.carouselkidsstl.com
http://www.divineconsignoakpark.com and http://www.trendsoakpark.com
http://www.consigntodesignstore.com
http://www.thefashionsafari.com

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“Wait! Don’t get rid of THAT!”

Posted in Shopkeeping talk, tagged , , on August 6, 2012| 2 Comments »

Most important holiday for resale: HalloweenBefore you bag up all your unsold summer clearance items, click to take a look at this PDF that HowToConsign.com offers consumers. Maybe it’ll give you

some ideas on what to SAVE from your final clear-out.

Collecting up unsold past-season goods to create a costume department in your shop is more than just a way to recycle. It’s more than just a way to make a few extra bucks late in October for the Hallowe’en-shopping folks.
It’s a way to
* Build traffic
* Create incredible Word Of Mouth
* Introduce a whole new demographic to your shop
* Have LOADS to talk about on your blog and Facebook… maybe even some hilarious photos of outfitted customers
* Have loads of fun and laughs

If you truly want to do all that, you need How to have a Frightfully Good Halloween and Build your Costume Business Year-Round which is available as a PDQ, and which, to be quite honest, is one of the most

easily-utilized Products for the Professional Resaler.

After all, we as resale shopkeepers know how to use everything to the max, right?

More ideas about what NOT to get rid of:

From Shop Sizzle:

Keep an eye out, when sorting through incoming, for items that you might not SELL, but that you could use as fixtures or equipment in your shop. Some ideas from Shop Sizzle include: flat velveteen pillows as a jewelry display piece, a well-washed linen tablecloth as backdrop in a display picture frame, a hand mirror to hang from a pretty ribbon in a dressing room for a back view.

And more ideas on this post to get you looking at things twice before you get rid of them: Can’t Consign It? Maybe you should…

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Optimizing your consignment or resale shop web site: Spidey Eyes

Posted in economics of resale, Shopkeeping talk, tagged , , , on August 3, 2012| 5 Comments »

Continuing our a mini-series of posts about making your consignment, resale, or thrift shop’s web site do what you want it to do:

to get shoppers into your actual, physical, bricks-&-mortar, REAL store.

So far this week, we’ve been talking about what a visitor will see when s/he gets to your site, and how you can turn that idle interest into an actual shopping trip to your location.

But first, they have to FIND your site.

Which means (more…)

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