Word-of-mouth and its oh-so-up-to-date cousin, “viral marketing”, rely upon
Archive for the ‘Shopkeeping talk’ Category
Your customer’s secret passion: SURPRISE me!
Posted in Shopkeeping talk on June 10, 2009| 4 Comments »
What’s the perception of your consignment or resale shop?
Posted in Shopkeeping talk on June 4, 2009|
Not in YOUR mind or even your customers’ minds, but in the minds of that 85% who haven’t shopped consignment or resale? What do your potential clients think of your business…and is that impression, that perception, all you wish (more…)
The Shift towards Thrift: 6 Nudges to Apply
Posted in Shopkeeping talk on May 30, 2009| 2 Comments »
You can’t deny it…more and more shoppers, buyers, and consumers are exploring the retail options of consignment, thrift, and resale shops (for an explanation of how these differ, see Too Good to be Threw’s Shopper Info.) Now’s the time to take the time to nudge these newbies into becoming enthusiastic and loyal resale shoppers.
Great ways to cultivate these new relationships:
1. Make these new explorers yours. Ask if they’d like to know (more…)
Who wins? WordPress, Twitter, Facebook amongst resalers?
Posted in Shopkeeping talk on May 25, 2009| 4 Comments »
Our poll of where people lurk is closed….see comments for the results! Many thanks to all who participated and who received 2 free months on HowToConsign.com!
Who wins? WordPress, Twitter, Facebook amongst resalers?
Or maybe even Sharing?
Okay, here’s the thing. It’s late afternoon on Memorial Day, and I get this brilliant idea: who sees me where? So, from now until Friday midnight (my midnight, Eastern time)…. I am offering the
Consignment/ Resale/ Thrift Shop Stimulus Plan!
We need a break, to, from the economic news, so for the dreaded J months: June and July, you can get a (more…)
Marketing apps so easy, even I understand them.
Posted in economics of resale, Shopkeeping talk on May 23, 2009| 2 Comments »
There’s lotsa wonderful stuff out there in the Internet world you can do for your consignment or resale shop. Problem is, which ones will pay back your learning/ application/ use ? I mean, at SOME point, those dust bunnies are gonna need corralling, and one cannot spend her entire life staring at a monitor.
Here’s a couple of applications I have found that seem quick and easy enough to use for even an overloaded shopkeeper to take advantage of.*
Part One: Twitter
The Blog of
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
-
Join 2,048 other subscribers
Let’s be Social
Meet Kate
What Kate said about:
When Kate said it:
Read more about:
accepting accessories advertising blogging buy-outright christmas competition consignment consignors customers daily operations display email employees Facebook Halloween holidays home decor HowToConsign.com learn a lot markdowns merchandising NARTS Conference perceived value Products for the Professional Resaler profit promotions resale shopkeeping sea of sameness selling shop local small business social networking starting a consignment shop success thought for the day Thrift Twitter web word of mouthMost Popular Posts
Auntie Kate The Resale Expert 