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The world’s shortest, and most potent, sentence. Especially for entrepreneurs.

July 26, 2013 by Auntie Kate of Too Good to be Threw

I just ran across this 5-word piece of advice to entrepreneurs from Co-Founder of Square and Twitter Jack Dorsey-

“Always ask the question why.“

Here's a Facebook post. WHY are they posting a sunset?

The WHY of this post was, “come see our new location, which is right here.” Unless this shop moved to the sun, what has a sunset got to do with anything?

And it’s something I need to learn, to keep in mind, to cross-stitch to my screen or have tattooed on my knuckles, because I can be as ineffective as a beginning shopkeeper sometimes if I don’t remember to ask myself, every time :

Why?

Why are you making this offer or writing this email in your resale shop? Why are you having this event in your consignment shop? Why are you social-media-ing this topic on your NFP thrift shop Facebook? What’s your goal here? Why are you doing/ offering. saying this?

Unless you know the WHYs of what you’re working on in your business, you won’t know the hows, the whens, or the whats or even, the therefores of your action.

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Posted in Shopkeeping talk |

Christmas in July: Plan now to profit later

July 24, 2013 by Auntie Kate of Too Good to be Threw

Cotton balls strung for a consignment, resale, thrift window display

You could even create your holiday window display now, while you still have some free time in your shop.

Before your consignment, resale or thrift shop gets snowed under with the fall incoming and outgoing, take a few days to prep your shop’s plans for the holiday season.

It could be as simple as getting Continue Reading »

Posted in economics of resale, Shopkeeping talk | Tagged , , , |

Shop care tips

July 23, 2013 by Auntie Kate of Too Good to be Threw

Resale Shop Care Tips from TGtbT.com

July is usually the month that resalers catch their breath before jumping headlong into the fall season. It’s a good time to brush up on some… 

Shop care tips

Get rid of annoying Continue Reading »

Posted in Shopkeeping talk | Tagged , | 1 Comment »

Is your broadcast newsletter doing its job?

July 22, 2013 by Auntie Kate of Too Good to be Threw

Is your resale e newsletter working as hard as you do?

Do you use your email newsletter to its fullest?

It’s a great marketing tool, but often neglected or misused. Here are Continue Reading »

Posted in Shopkeeping talk | Tagged , , |

Do you have a New Arrivals rack in your consignment shop?

July 21, 2013 by Auntie Kate of Too Good to be Threw

So many things in my life in consignment started out as a benefit to ME… and then I learned they were a BIGGER benefit to my customers.

Great rack hanger for consignment, resale, thrift shopsLike my “New Arrivals” rack. A simple double rack placed near our sales/intake counter, close to our dressing rooms, where we put tagged, but not yet fluffed and hanger-changed, new arrivals. It was really for OUR convenience… a place to stash almost ready to go incoming garments until our part-time, after-school stock girl arrived and changed the hangers, buttoned and tied and put into stock, whatever had come in since opening that day.

But we put a rack sign on it, something like

“New Arrivals: You Get FIRST CHOICE”

and lo and behold…. a goodly percentage of these sold to delighted customers without ever resting shoulders on a shop hanger. Our daily regulars headed for that rack first thing, and were actually disappointed if we’d managed to keep up that day and the rack was empty or nearly-so.

Another thing I created as a benefit to ME, when I started accumulating LINES of potential consignors waiting for attention in my shop, was the Drop-&-Run Kit. I was simply looking to ease the stress of knowing there were people impatiently waiting for my attention… without realizing that being able to simply pop in, and more importantly OUT… was vital to my best consignors. That’s why I call our Drop-&-Run Kits

“the best thing you can do for your consignment shop.”

I know you’ll agree!

 

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Posted in Shopkeeping talk | Tagged , , | 3 Comments »

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