You know how you hear customers say something over and over ’til it’s practically background noise in your shop… and then you realize Continue Reading »
Posted in 5- Minute Fixes, Shopkeeping talk | Tagged advertising, learn a lot, resale shopkeeping, starting a consignment shop |
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Posted in Shopkeeping talk |
Tell the truth… aren’t you happier to see things go OUT the door than see them come IN?
Your consignment shop’s web site’s biggest job? Motivate BUYERS.
I think any consignment or resale shopkeeper who’s been open more than a week can agree that we Continue Reading »
Posted in Shopkeeping talk | Tagged advertising, blogging, resale shopkeeping, web | 7 Comments »
Resalers often end up with merchandise that just isn’t worth a lot…
as is.
Sometimes, the value is all in the MARKETING!
Maybe you’re a buy-outright who bought a big batch of goods, some of which doesn’t seem worth the space. Or a consignment shop without-of-date items that no one wanted the way they are. Or you’re a donation-only thrift shop whose sorting volunteers keep throwing out stuff that
could be an asset to your shoppers’ lives and to your bottom line.
If so, maybe some of the ideas on this Pinterest board will inspire you, your kids, a crafty friend.
To inspire sales of odd items, print out a few ideas from this Pinterest board about how a specific item can be used. Slip it into a page protector and your printed-out suggestions (turning a bird bath into a seaside side table, an old silverplate tray into a menu chalkboard for the holidays and 280+ more) will be reusable.
Sometimes, the value of a donation is all about MARKETING! For example, tying a few odd pieces of tableware together and adding a tag that says Perfect mini-gardening tools for your potted plants! can help keep otherwise-trashable items in use.
And if your shop maintains Pinterest boards in your social media campaign, remember, repinned suggestions for how to use the treasures they find are always welcome… and may even
persuade them to BUY some of that stuff from you!
Suggested Pinterest boards:
Posted in Shopkeeping talk |
Not that we wish to rush the season, of course, but
as shopkeepers, we need to get folks thinking about bringing in time-limited goods earlier rather than later. (Don’t you HATE it when Continue Reading »
Posted in 5- Minute Fixes, Shopkeeping talk | Tagged christmas, holidays, resale shopkeeping, success | 1 Comment »
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