Not that we wish to rush the season, of course, but
as shopkeepers, we need to get folks thinking about bringing in time-limited goods earlier rather than later. (Don’t you HATE it when (more…)
Posts Tagged ‘holidays’
Soon it’ll be Christmas
Posted in 5- Minute Fixes, Shopkeeping talk, tagged christmas, holidays, resale shopkeeping, success on September 23, 2016| 1 Comment »
Back to School: It’s not just for kidswear consignment & resale
Posted in Shopkeeping talk, tagged customers, holidays, resale shopkeeping, selling, shop local on July 14, 2016|
Boy, talk about rushing the season, huh?
The summer sun’s high, you haven’t even been to the lake/ beach/ pool yet, and here Kate is, urging you to get ready for Back to School… yes, even you home goods resalers.
Our feature article on TGtbT.com right now will help you make the most of shoppers’ budgets… for their sakes (Friends Don’t Let Friends Shop Big Boxes) and yours.
PS Need a social media message to get your clientele in the mood for shopping (consigning, selling, donating?) back to school items? HowToConsign.org, our customer blog, has an article you can link to!
5 Things to do to get your share of this season’s shopping dollars.
Leap Day: An Extra Day for Fun & Promotions in your Shop!
Posted in Shopkeeping talk, tagged holidays, promotions, resale shopkeeping, small business on February 16, 2016| 1 Comment »
Leap year gives us a February 29 just once every four years.
Used to be, that was the day women could ask men to marry them. That charming (?) custom has fallen by the wayside, but still, Leap Day is an opportunity to do something fun in your shop that will help you Stand Out from the Crowd.
Subject lines and ads and graphic ideas you
Resalers {heart} Valentine’s Day
Posted in Shopkeeping talk, tagged customers, holidays, merchandising, resale shopkeeping, starting a consignment shop on January 25, 2016|
Thank goodness February has Valentine’s Day in it…another resale-friendly holiday for your customers to celebrate with you!
After all, everyone {hearts} resale, right?
Decorate your shop inside and out. Need more window display ideas? Look no further than TGtbT.com’s Pinterest collection. This one will light up your heart, or maybe you’re more scrappy? Try this if you have no time to fuss and of course, this is a media-worthy event/ display if you are the go-all-out-for-my-business type.
Cupid Poop giveaway: make them laugh and get your shop talked about. Something they’ll NEVER get at those “new” stores.
Selling your merchandise for Valentine’s Day can be as easy as an All Wrapped Up & Ready to BOW! display or a charming way to showcase your jewelry
You could even, with a click of your computer’s “print” button, create perfect Valentine’s Day gifts out of something that just doesn’t sell.
Click to get to a free PDF designed for 8×10 frames. Print, fill those empty frames, price ’em to sell!
10 Ways to keep your business as healthy as your HEART!
Posted in Shopkeeping talk, tagged advertising, holidays, promotions, resale shopkeeping, small business on January 20, 2016|
How will your shop promote heart health and your biz too on National Wear Red Day?
It’s a worthy goal, educating women about heart disease. Red’s a flattering color to wear. It’s a profitable item to sell. And it’s even a FUN way to reach out to your community. Here’s 10 promotional ideas from TGtbT.com and its Products for the Professional Resaler: 
- Put all red in your windows using the hashtag (below) as a banner sign. Use photos of your display in your social media.
- Offer heart-shaped cookies with every purchase of anything red. (Freeze the extras for a Valentine’s Day giveaway… there’s a REASON this day is in February LOL)
- Fill your swing shop with red merchandise (even if that means red throw pillows and candlesticks!) Sign your area with the hashtag.
- Everyone looks good in SOME shade of red. Blog about that! (Did you know there’s a whole blog just on red lipstick?)
- For a week before National Wear Red Day, have your staff wear red heart name badges to call attention to your one-day event/celebration/promotion.
- Advertise heavily that your shop will be giving customers wearing red and shopping on that day, a “heart-felt” (oh, do NOT get me started on heart puns here…) discount on their purchase… or offer that cookie, or maybe a box of candy hearts?
- Facebook, Twitter, Instagram your little hearts out (pun intended.) Good graphic? Your entire staff wearing red, which would ideally be shot a week or two earlier. Make SURE your graphics include your shop name and info.
- Gift with purchase? Mini-bottles of red nail polish or mini red lipsticks. Especially good for kidswear shops, who may not have a lot of red merchandise to sell… but whose customers are most likely to wear nail polish and lipstick (and care about heart health!)
- Promote to alert your clientele that you will be making a donation to the American Heart Association, or your local heart institute/ clinic, with the purchase of anything red.
- For a week before National Wear Red Day, have your staff wear red heart name badges to call attention to your one-day event/celebration/promotion.
BTW, the hashtag is #GoRedWearRed. Use it on Twitter and Instagram to get noticed!
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