Posted in economics of resale, Shopkeeping talk, tagged christmas, Halloween, profit on July 8, 2010| 4 Comments »
Click to add to your Resale Business Library
Pull your pakaways. They’ll do more for your business at a later date than they will right now.
Posted in economics of resale, Shopkeeping talk, tagged profit, resale shopkeeping on July 5, 2010|
not to mention 1474 comments in 14 categories.I mean, Auntie Kate the Blog is a wonderous resource, but there’s only so many hours in the day.
with what our viewers (over 750,000 so far!) and I consider the best of Auntie Kate the Blog.
It’s not complete, but for today it is. Only so many hours 😉
After you’re done here, check out TGtbT.com’s free articles, the Messy Back Room, and what you need today, a swing shop to ease into the coming fall season.
Posted in economics of resale, Shopkeeping talk, tagged advertising, profit, promotions, web on May 17, 2010| 7 Comments »
Yesterday we talked about burying bad reviews of your consignment or resale shop. Now, let’s take a little time and enhance those listings on directories. That is, let’s tend our garden of internet mentions. For the most part, it’s easy and free, and you never know who might be reading that info and wondering if your shop’s worth the trip.
I’m going to take advantage of a “breezy” visit last week to Fifi’s Fine Resale Apparel in Amelia Island and owner Jessica’s good nature to use a blank/ dormant/ unattended review of her shop just to give you an idea of the difference it can make. Here’s what I was presented with when I asked Yahoo Local for consignment in Amelia Island then clicked on her shop name:
Which is more appealing...this entry...
Ten minutes later, here’s what the NEXT person looking at her free listing would see:
...just a photo helps make this listing more interesting! And those red stars? Be still, my heart!
And WAIT! THERE”S MOORE! See that “4 Photos” tab? Click it to get:
Now I know what I'm looking for...and what it's like once I get in there too!
This whole “tending the garden” , including the captions* on the photos, took a total of 10 minutes. The exterior photo is from Jessica’s Facebook page (she doesn’t have a web site, just FB and MySpace), the interior shots were mine.
Hope Jessica doesn’t mind my “dolling up” her Yahoo listing. See it in action here. It’s the law of proximity…the last great consignment shop I was in!
* Have I ever told you how important captions are to pix ANYwhere, even Facebook? Of course I have.
Posted in economics of resale, Shopkeeping talk, tagged profit, small business, thought for the day on March 29, 2010| 1 Comment »
Do you suspect that you are head-over-heels in love with “free”?Now, mind you, free is my favorite price.
But when is free truly free? After all there’s no such thing as a free lunch is an old chestnut because it is true.
You spend (more…)
Posted in economics of resale, Shopkeeping talk, tagged profit, promotions on March 6, 2010| 2 Comments »
We’ve talked before about the various forms our resale industry can take. It can be quite illuminating to view the recycling of gently-used good clothes, previously-enjoyed home decor, and the like from a slightly different angle.
Here’s a site where (more…)
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
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