I firmly believe in the value of blogs to get your customers, and those you wish were your customers, involved in your shop.
Posts Tagged ‘social networking’
Afraid of blogs? Here’s a little tip.
Posted in Shopkeeping talk, tagged advertising, social networking, starting a consignment shop, web on July 20, 2011| 2 Comments »
Social Media for Resale
Posted in economics of resale, Not-for-Profit Resale, Shopkeeping talk, tagged blogging, social networking, Twitter, web on March 21, 2011| 12 Comments »
N
ARTS recently asked me: “What social media do you use?” It’s the first in a series of questions they are posing to the workshop presenters for Conference 2011, to introduce the speakers to association members. That’s an easy question to answer. But the bigger question I’d like to ponder is:
How do you, as a resaler, use the social media you spend so much time on?
So, (more…)
Capturing those Out-of-Towners
Posted in economics of resale, Shopkeeping talk, tagged customers, shop local, social networking on March 7, 2011| 6 Comments »
It’s Spring Break time in my part of the world, and visitors with money to spend and time to shop are flooding in.

Consignment shopkeepers Becky and her sister, Kate Buck, make a photo op out of their mid-morning cupcake treat.
Maybe your area doesn’t get Spring Break action, but it probably does get an influx of out-of-towners some time during the year. A local festival, leaf-peeping, seasonal activities?
The best thing about visitors is that they are in a good mood and that they spend money.
The worst thing is (more…)
Do they know you? Making Best Business Buddies.
Posted in economics of resale, Shopkeeping talk, tagged social networking on February 7, 2011| 1 Comment »
Market influencers, those people who are seen as experts, can be your best business buddies. Do these influential people recommend your consignment or resale shop?
I
f not, why not?
Maybe they simply don’t (more…)
Gimme some more FACE….
Posted in Shopkeeping talk, tagged social networking, web on January 4, 2011| 2 Comments »
If your consignment, resale or thrift shop relies on Facebook for much of your outreach marketing to established customers, suppliers, donors or volunteers,
it’s worth your time to learn to use Facebook to the max.
Bookmark this entry because there’s lots here that can (more…)
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