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Posts Tagged ‘success’

Pixelated to the nth degree, this Facebook Live Video becomes art :)

Are your FB Live videos blurry? Pixelated? Is your sound fuzzy or out of synch? Learn why (and how to cure it!)

While this (more…)

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What’s the most important thing people need to know about your B&M shop before they come visit?

That will help them come visit?

Where you are, of course. And what to look for when they get near… and what to look for is… what your shop looks like from the road/ sidewalk!

Bonus points if you show a bit of what’s inside, your phone number, and a nice welcoming OPEN sign, and open DOOR!

Like Seva’s photo here: (more…)

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Videos, getting so much love on Facebook. Consignment and resale shops, uncovering the power of video in social media. It’s a moving feast of opportunity, and I’m sure you’ve been giving a lot of thought to making your shop videos real reputation-enhancers and money-makers.

Too Good to be Threw's Youtube suggestions for resale shopsOkay, now that you’re a bit more comfortable on camera, it’s time to add 

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Recently, I ran across what I thought was a friend’s hijacked shop site (first clue: it was in Japanese!) and learned that she no longer has a web site, period.

As “old school” as you might think a simple web site for your consignment, resale, or thrift shop might be, it’s not. There are

3 big reasons your web site must shine

as bright as (more…)

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Where do you find the best information about your resale business?

Well, in our Products for the Professional Resaler, of course. But there’s another source for great ideas you can adapt to your consignment, resale or thrift shop, and that’s (more…)

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I write a monthly column called Growing Your Business for the NARTS newsletter. One of them was about being a customer who should have gotten a thank-you note but who didn’t, and the not-so-good taste it left in my mouth.

In response to that column, Kerri asked a good question:

I have question for you Kate–how do we decide WHO to send a thank you to–whether it be a gift, a card, a gift card, etc? With an average of around 40-50 sales per day depending on the time of year, how do I decide who to write to? As you said, your purchase might not have been the biggest sale of the day, but it would still be nice to receive something. Any words of wisdom greatly appreciated–thanks!!

My thoughts on the ROI (Return On Investment) of thank-you notes follows. After all, we can’t write thank-you notes to everyone, so where will it (more…)

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Wow, look at these GREAT results, only 40 minutes into a shop’s live Facebook video!

40 minutes into a Facebook video

The shopkeeper wasn’t actually selling, as in “drop your email”… in fact, she wasn’t even mentioning prices of the goods she was selling, but rather showing us some really nice pieces.

I’m guessing she wanted  to spread the word 

(more…)

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