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Posts Tagged ‘success’

One shop is concerned with slumping sales, saying that the mom trade groups on Facebook are causing her shop to lose sales.

Yet there is nothing

Buying stuff from strangers in a rainy parking lot?on her Facebook page or her web site motivating folks to shop with her rather thanwith some stranger in a parking lot. If her assessment of the battle facing her is true, wouldn’t she be wise to gather some ammo and fight back? She could post, often and charmingly, of

all the advantages her shop has over stranger-dealing…

from A (we’re air-conditioned, shop in comfort!) to Z (Zounds! This shop has ah-mazzzing selection, you’ll be able to choose the perfect item rather than settling for less!)

Another shopkeeper complains that “people don’t know I’m here”

yet there is nothing

TGtbT.com helps thrift shops become profitableto make the eye of a motorist or pedestrian glom onto her store front. The store’s just one in a row of identical frontage.

Grab their attention, stand out!

Would a large silk tree that she could wheel out onto the pavement every morning make people notice? Or vinyl lettering on the glass, or a bright and well-lit display changed every week?

A third resaler says “they just want sales and deals before they’ll buy.”

And yet,

Free Smile sign from HowToConsign.com

he doesn’t take advantage of his software’s ability to add a line on every tag with the original retail value of that armchair or dresser that will underline the values inherent in his merchandise.

Nor does he add value with some personalized signage, the kind you’d only see in a real-life, bricks-&-mortar, shop-local type of situation.

 

Fight back! Don’t stand there and take it… better to stand out from the crowd!

 

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TGtbT.com really thinks Conference is a good investment

I’m busy making lists, packing supplies, and practicing my workshop. Gathering resources I think the folks I meet and chat with and eat and drink with might like to have.

Hope you are too!

Don’t forget to check which Products for the Professional Resaler you already have. And download what looks interesting… that way, you’ll have a chance to read it before Conference and, if you need to, ask for clarification or for how you could adapt, say, a promotional idea that catches your eye, or a way of handling clearance sales or using your space better, to your specific shop situation!

PS: If we don’t happen to meet in the course of Thursday, Friday or Saturday, I’ll be in the front of SourceMart on Sunday just for the first hour, from noon to 1pm, signing the Manual. Brings yours if you’d like me to sign it, pick one up if you’ve never treated yourself to this business tool… or just come chat!

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Vignette designed by students at Consign to Design Knoxville TN

The program was part of a September 2016 competition that was featured in local TV and which won a national award.

Consignment and resale shopkeepers often dream of having interns from local schools lend them a hand in their shops. But the logistics can be baffling.

Kristi Hickey and husband/ business partner David, owners of the 28,000 sq.ft. (more…)

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What elegant is, from www.TGtbT.blogThe statistics are endless: half of American women wear size 16 or above; the average dress size is 14; 45% of adult women are at least 30 pounds overweight.

So, are you getting your share of that business?

Whether your shop (more…)

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Okay, I get it.

Your shop’s so busy, you’re lucky to snap a shot and post it on social media, yet alone do as Kate suggests: brand your photo with your shop name.

One more step is just one step too far? Don’t care to take the time to let folks know that it’s a photo from YOUR business?

Then do asRose Marie Banner does here on her Instagram.

Put a SIGN in the darn photo.

Kudos to Rose Marie!

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Tired of the 9-to-5? (or really, the 8 to 11, 7 days a week!) Consider these variations on the resale theme….

Maybe you saw (more…)

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It’s funny, how a simple email subject line can make you feel really, well, close to a company.

Excellent subject line.

This is a simple acknowledgement that my e-order is being fulfilled. Thousands of companies send out hundreds of thousands of acknowledgement emails a day. But the message I got is

You have great taste!

And isn’t that a nice compliment to receive? Try it today on those folks who come up to your sales counter and give you their money. Watch them light up. Feel how much warmer they’ll feel about your shop.

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