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Posts Tagged ‘word of mouth’
Deja Vuesday: Is your resale shop boring your visitors?
Posted in 5- Minute Fixes, Shopkeeping talk, tagged advertising, resale shopkeeping, success, web, word of mouth on January 17, 2012|
Look like the Professional Resaler you are.
Posted in Shopkeeping talk, tagged advertising, blogging, daily operations, web, word of mouth on October 10, 2011|
You’re chatting with a customer,
or looking for some tips to put in your newsletter, or wondering what added value you can give to your clientele in your blog.
So you need some information that will make you look like the professional resale expert you are? There’s plenty on the Internet. Here’s a few:
- Spot removal’s always a useful topic! Find some “insider tips” to share with your clientele at FabricLink The Educational Resource for Fabrics, Home Apparel, Furnishings and Care
- Or maybe refining your understanding of fabrics would be helpful. The site’s angled towards fabrics as used in menswear, but hey, camel’s-hair is unisex, isn’t it? ExecStyle
- Find more tips throughout the Internet, or save time and sifting through unhelpful hints by ordering…
Tips for your Customers
Over 215 resale-focused family, kids, beauty, household decor, kitchen, seasonal & holiday tips. Use in your newsletter, as stuffers and handouts, on your computer-generated receipts and clothes lists, in your consignor check letter. Put a tip in each dressing room each week. Post your favorites on your community bulletin board. Use them in conversation.
The possibilities are endless!
Give customers something extra to get increased word-of-mouth!
Improve your timing & get more WOM
Posted in Shopkeeping talk, tagged email, word of mouth on August 20, 2011|
Great point from one of my favorite sites, gaspedal.com. They wrote:
3 great moments to create word of mouth
Some moments are just naturally better opportunities to create conversations than others. If you can improve your timing, you’ll get a lot more word of mouth for the same effort. Moments to focus on:
1. After the sale
2. After the support
3. After the check-in
1. After the sale
The moment of purchase can be an exciting experience — and it can make for a great opportunity to get people talking. You can help them do it …A new, happy customer has great talking potential, but only if you put the tools in their hands to do it. (Kate adds: It’s a heck of a lot easier to get (more…)
How your resale shop can use Facebook Places.
Posted in Shopkeeping talk, tagged advertising, web, word of mouth on August 15, 2011| 1 Comment »
SnapRetail has some good videos, and here’s one most consignment, (more…)
Are your staffers your Brand Ambassadors?
Posted in Shopkeeping talk, tagged advertising, employees, promotions, word of mouth on August 8, 2011|
Word of mouth is everything, right? You do everything you can to get it: spectacular customer service, memorable 
display windows, imaginative and effective promotional events, awesome ads. You Facebook and tweet and blog until (more…)
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