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Auntie Kate The Resale Expert

Kate Holmes of TGtbT.com talks with consignment, resale & thrift shopkeepers about opening, running, & making their shop THRIVE!

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If it’s good enough for a state… maybe it’s good enough for you?

May 30, 2012 by Auntie Kate of Too Good to be Threw

Ran across slogans for states. Thought of you.TGtbT.com and HowToConsign.com cover the map for consignment, resale, and thrift shops

After all, some tax-payer money went into these slogans, so if you paid for them, how about adapting them to your consignment, resale, or thrift shop?

Think about:

Beyond Your Dreams, Within Your Reach Doesn’t this strike a chord for those shops which specialize in the truly dream-luscious brands? A bit snobby, maybe, when applied to resale goods, but then again…

Find Yourself Here For shops which brand themselves as unique, indie fashion/ style presenters. Get it? “Find yourself”? No? Well.

Celebrate & Discover Well, this has possibilities, maybe… if your shop has lots of party wear and other stuff.

More Than You Can Imagine If you have a vast selection of goods in a seriously-large storefront, this might work.

Feels Like Coming Home Great if your home goods/ furnishings store specializes in carefully-arranged vignettes; not so good if you have the whole dusty-attic-mishmash thing going. The mishmash approach is perfectly fine, just (hopefully) it’s not like coming home. So you might, for a wonderfully-full messy treasure trove of a store, consider altering  Big Sky Country to Big Buy Country. Or use Land of Enchantment, that’d be good. I’d go for that.

To see which slogan has been/ was applied to which state, visit the Wikipedia list. To my Canadian friends: I tried to include slogans for Canadian provinces, but really. See what I mean.

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Posted in quotations of use, Really good ideas, Shopkeeping talk | Tagged advertising | 3 Comments

3 Responses

  1. on May 31, 2012 at 8:28 am Laurel's avatar Laurel

    Wow Kate!!! This is exactly what I’m talking about in my breakout session at conference….Advertising, You can’t afford Not too! You can “borrow” these great catch phrases from many different source…so always have your eyes and ears open for them.
    Since we are talking about conference, which is in St Louis….Missouri is the “Show Me” state. I could see Show Me the fashions….Show Me the savings….etc. Show Me a Great NARTS Conference!!!


    • on May 31, 2012 at 9:28 am Auntie Kate of Too Good to be Threw's avatar Auntie Kate

      Laurel, Love the “Show Me” ideas 😉 But I’m bummed that we’re “opposite” each other in the last afternoon session. Hate to have to miss your wisdom! “Putting Yr Best Foot Forward” is gonna be a Q-&-A format, which I look forward to, but YOUR Qs are always so insightful! http://www.narts.org/i4a/pages/index.cfm?pageid=3399


      • on May 31, 2012 at 11:27 am Laurel's avatar Laurel

        I saw that and feel the same about yours :(((( I wanted to attend the Google word seminar too. Such great choices this year!!!



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