Auntie Kate The Resale Expert

Sometimes, you just need a little gift to make customers feel special.

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How about a candy bar? Or try several bite-size candies in a baggie, with a clever note of appreciation from your business.

You could build traffic on a day of the week that might be slow of you, offering a Sweet Treat to the First 20 Visitors via an early-morning social media post. Or prepare these small tokens of friendship for the retirement village bus visit, a holiday eve, or heck, give them out on your birthday, because sweet customers are your gift to yourself!

Some examples:

• On a Hershey bar: You are the sweetest customer, BAR none
• M&Ms? You are Marvelous & Magnificent
• Milky Way: For a friend who’s out of this world!

Need a reason to promote your giveaway? Celebrate these “holidays”:

• July 7 is National Chocolate Day
• November 4th: NATIONAL CANDY DAY!!
• And the whole month of June is Candy Month!

If you have a particularly-favorite candy, chances are, it has its own special day, according to this list from the National Confectionery Association.

More resources to find the perfect message for your shop:

• AllSayings
• Candy Bar Printables
• Clever Candy Sayings
• Super Sweet Messages
• or simply google “candy bar sayings”

Some of these links even have free printable tags, if you’re truly in a rush and need to get this idea ready overnight!

Tip: If you use those generic tags, be sure to add in your business card, so your recipients remember that their little bite of the sweetness of life came courtesy of your business.

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