How’d you like to have double the chance of turning a casual browser in your shop into a full-fledged shop regular?
Archive for the ‘economics of resale’ Category
Can you convert a browser to a customer in 4 minutes? No? How about if I give you twice the time?
Posted in economics of resale, Shopkeeping talk, tagged advertising, customers, selling on April 15, 2010| 11 Comments »
Making it real…on tape
Posted in economics of resale, Shopkeeping talk, tagged advertising, blogging, resale shopkeeping, web on April 12, 2010| 4 Comments »
Do you ever have the feeling that your suppliers need a better way than just words to learn how to consign or sell items to you? That you would like to communicate in a more personable manner?
This shopkeeper has! She’s created a whole series of 1+ minute videos designed to pre-educate her future customers. Take a look…
Click the YouTube logo in the lower right of the screen to see all of Kathy’s videos on her YouTube channel.
What could YOU do like this that would help make your consignment, resale, or donations-only shop better? Bet you have someone…in your family, circle of friends, or customers…who’d enjoy helping you with this! And it’s practically free.
I’ve even seen all-video blogs, a great way to communicate even if you don’t like to write.
Buying Outright: ‘Tis the season for consignment shops?
Posted in economics of resale, Shopkeeping talk, tagged buy-outright, daily operations, resale shopkeeping on March 30, 2010|
At the start of a new season, some consignment shops are tempted to mix things up a bit…switching to being a buy-outright shop, or perhaps trying their hand at a little buying outright to see how it goes. After all, the profit potential is much higher…or is it?
If you’re pondering this,
take a look at this Resalers’ Resource, which will save you time, effort… and which will MAKE you money.
The BIG Book of Buying Outright includes, amongst other meanderings:
Buying Outright…is it for me?
Should I start my shop as a Buy-Outright?
How do I learn to buy outright?
How much should I pay?
How can I switch from consigning to buying?
Maintaining and Managing my Open-to-Buy
Face-to-Face with your Seller
How do other shopkeepers do it?
Not interested in buying outright?
But still feeling that your intake procedures are a bit more cumbersome than you’d like? The Money-Wise Guide to Accepting & Pricing could be a time- and sanity-saver when all those folks spring clean and come in! Reinforce your decisions on whether something will sell to your clientele, and at what price, while presenting a confident and professional attitude to your suppliers.
Wondering where you’re gonna PUT all this stuff?
Tired of hearing shoppers complain “It’s so crowded in here I can’t see anything”?
That really is the #1 complaint of your shoppers. How can you present more selection and build more value into your merchandise without busting out the walls? Maybe The Essential Guide to Using All Your Space will help.
Happy New Season to all!
When is FREE more than you can afford?
Posted in economics of resale, Shopkeeping talk, tagged profit, small business, thought for the day on March 29, 2010| 1 Comment »
Do you suspect that you are head-over-heels in love with “free”?
Now, mind you, free is my favorite price.
But when is free truly free? After all there’s no such thing as a free lunch is an old chestnut because it is true.
Here’s the symptoms that you are unwisely enamored of “free”:
You spend (more…)
Can consignment shops & seasonal sales benefit each other? Part 2 of a series
Posted in economics of resale, Shopkeeping talk, tagged competition, consignment, resale shopkeeping, seasonal sales, success on March 20, 2010| 1 Comment »
Read Part 1: Seasonal sales and their consignors
Vital at Seasonal Sales: The Volunteers
Now, every seasonal sale varies from every other…even all the JBF sales have different aspects. But all of them have opportunities that are win-win: the seasonal sale and the year-round shop can partner in so many ways.Today let’s look at how volunteers are a crucial part of making a seasonal sale workable, how they use and how they reward volunteers.
Can volunteers a part of year-round shops? You betcha. Read on.
The key to the success, both in (more…)




