Posted in economics of resale, Shopkeeping talk, tagged advertising, profit, word of mouth on February 27, 2010| 6 Comments »
If a potential customer calls your shop when you aren’t open…what do they get?I tried this, dialing shops across the country, just to see what impression a stranger or a regular would get if they happened to call outside of business hours.
Guess what? Ringy ringy. That’s it. No friendly (more…)
Posted in economics of resale, Shopkeeping talk, tagged coupons, markdowns, profit on February 25, 2010| 3 Comments »
Received in my email recently, a message from a consignment (or maybe it was a resale) shop looking to rid themselves of the last vestiges of winter merchandise (“We’re getting great spring stuff in and we need the space! $1, $5, $10 racks! Come see!”)
In the fine print (more…)
Posted in economics of resale, Shopkeeping talk, tagged merchandising on February 22, 2010| 6 Comments »
Years ago, I visited a shop and saw the owner sorting her sold tags for posting. (Now don’t you roll your eyes at me; this was pre-consignment software.)
But these weren’t tags, they were FRAGMENTS of tags with itty-bitty little writing on them.
The owner was getting three (more…)
Posted in economics of resale, Shopkeeping talk, tagged daily operations, Products for the Professional Resaler, success on February 14, 2010|
Snow drifts and icy roads. School closures and travel advisories. Staring the dreaded bills-are-due monster in the face.
Resale customers can’t, won’t, or haven’t the heart to shop. You’ll feel just plain irresponsible if you urged people to bring in consignments in such weather.
But life goes on, and if your shop isn’t pulling in the big bucks right now, how can you assure that it will, come warmer (=more shopping-friendly) weather?
What to do?
How about plotting out some successful ideas for your secondhand shop so that when business picks up, you’ll be ready to
Look around. What needs doing, and what do you need to know in order to do it?
Tired of your boring window displays? Window Displays Especially for Resale Shops is full of ideas including 77 Suggestions for Super Windows.
Wish you could add $10,000 to last year’s figures? There’s 10 Simple Ways you can. (Originally written to show resalers how they could easily make enough money to attend NARTS Conference, you can earn enough between now and June to do it, too!)
Got a web site, but how will folks see it? Blog! It’s easy as your Facebook or Instagram and a lot longer-lasting (and tip: your blog post can automatically show up on your social media, saving time and brain exercise. Learn how (it’s fun!) with Blogging for Resale Shops.
Wonder what your clientele thinks of you? Plan to run a survey this spring with the Customer Opinion Survey Kit. You might be surprised at what your customers can tell you and how much the results will guide your business growth. (I know I was FLOORED by what I learned and made big bucks once I learned it!)
Not in the mood to further your education today? Then go shopping…for something that’ll help YOUR shop.
Got a couple of bucks change back from your shopping spree? Spend it on some mini-Products that are like having lunch with Kate.
The best part of all? You don’t even have to get out of your bunny slippers to shop and get TGtbT.com”s Products for the Professional Resaler.
No bunny slippers? Click the graphic above to get the pattern for these!
Posted in economics of resale, Shopkeeping talk, tagged home decor, profit, resale shopkeeping, selling on January 28, 2010| 12 Comments »
Is it time to raise your prices in your resale shop? It could be.It might be time to take a fresh look at your pricing structure if you’ve been at the same place, price-wise, for a few years.
According to the Consumer Price Index Calculator, what $25 would buy in 2007, costs $25.87 now.
That means that for every (more…)
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
Auntie Kate The Resale Expert 