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Archive for the ‘Not-for-Profit Resale’ Category

What’s one category many donation- only thrift stores accumulate too many of?

Odd plates.

And what can a customer do with odd plates? Well, a perennially popular idea is the wall of plates, as seen in this Pin from the Too Good to be Threw Pinterest Boards (it’s been repinned 82 times!):

TGtbT.com is on Pinterest... and so is HowToConsign!

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But many shoppers, although they love the look, hesitate to collect plates for their own decor for two reasons:

  • Lack of time to find and select a variety of mismatched plates, platters, saucers.
  • Lack of confidence in their ability to artfully select what “goes together.”

Solve both problems when a volunteer with an artistic eye creates sets of plates that a customer can buy! That’s what Top Drawer Finds did, listing this on Etsy:

TGtbT.com talks about odd thrift store plates

This is a fabulous idea, whether you sell in-store or on-line. And you’ll note, I am sure, that these components are making your shop more money than if they were stashed in some cardboard box under the men’s suits with a “50-cents each” sign… don’t you agree? Thanks, Top Drawer, for bringing this merchandising idea to our attention!

What odds-n-ends in your shop do you collect up to make a larger, more appealing purchase for YOUR customers? Tell us by commenting below!

Explore what Too Good to be Threw is telling your potential shoppers about using secondhand goodies in their home decor, at the consumer-oriented HowToConsign “Home with a History” Pin Board!

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Every consignment, resale, and thrift shop in the country seems to value their fans of their Facebook business page highly. They rejoice that, with little effort and seldom an expense, they can reach so many people so often.

Or can they?

There’s a universe of information out there about how to get full value out of all those fans you’ve collected, but here’s the simplest and most effective way:

Love ’em back.

Give them a reason to actually look for and remember your FB posts, in a way that will directly lead to sales in your shop. Here’s a good example, (more…)

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I know, I know… you want to give them something unique but inexpensive enough that you can hand out dozens. But what will everyone like? Think cute? Talk about and show their friends?

And here it is, ALMOST too late.

Auntie Kate to the rescue, with a little help from her friends. I promise you: you can have these made, and have your business card tied onto them, by the dozens by this evening. And it’s (more…)

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This snapshot by a newspaper reporter is the ideal photo for any resale, consignment or thrift shop. In this case, it’s NFP thrift shop founder Janet Hamilton accepting a donation for Journey Home, her shop which benefits hospice care. But it works equally well for (more…)

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Too Good to be Threw uses Pinterest

Click to see how TGtbT.com uses Pinterest to appeal to its customers

Pinning is the perfect way to “say” a thousand words with one carefully chosen graphic.

Remember, people like pictures. If you’re not cross-linking your Pinterest with your other internet presences, you’re not using social media to the max.

I love the various boards, and the pins, on Best Bib and Tucker’s Pinterest page. Gathered here, all sorts of ideas that a shop’s target clientele would be interested in.

I’m still, after 10 minutes of scanning their web site and social media, totally flummoxed as to whether they actually HAVE a shop to shop in, but still, great boards, folks! Thanks for serving as a good example!

Gentle readers, are you interested in hearing more about how you can use Pinterest to build your in-store and/or on-line sales?

HowToConsign.com uses Pinterest

And here, how HowToConsign.com “talks” to the public, AKA your future customers…

I’ve collected up LOTS of resale-pertinent info about this. If you’d like me to gather it all together and present it for your use, simply click the “like” button below.

Enough interest, and I’ll make it happen!

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