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Archive for the ‘Shopkeeping talk’ Category

Talk about hiding their light under a bushel.

Posted in Shopkeeping talk, tagged , , on September 9, 2012| 2 Comments »

Remember my week-long series on Optimizing your website to get real live customers into your real live store?(Here’s the list of the posts.)

Here’s the post where I talk about how important pictures are.

And here’s a real live example.  If you saw this photo on a web site, what (more…)

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How do you get them to say nice things about you?

Posted in Shopkeeping talk, tagged , , , on September 7, 2012| 2 Comments »

Ask your customers for testimonials and reviewsGathering testimonials and good online reviews is hard nowadays. But it can be helpful to your business.

Just asking may not be enough. Maybe you could (more…)

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For those Be Back days in your consignment, resale, thrift shop

Posted in Shopkeeping talk, tagged , , on September 6, 2012| 6 Comments »

Do you have “be back” days? You know, those days when you have plenty of browsers, but few buyers?Be Back Coupons can save a sale... or make WOM buzz!

An acquaintance, with a browse-worthy shop in a tourist destination, said (more…)

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Fear of Networking

Posted in economics of resale, Shopkeeping talk, tagged , on September 5, 2012| 1 Comment »

Whether NARTS Conference or your local Chamber of Commerce, we all need to network. If not with our resale peers, then with other business people in our community, a social group at our place of worship, a family reunion… and it can be intimidating. This article was one of my Grow Your Biz columns in the NARTS newsletter. We now have a collection of the best of those columns, available in the TGtbT.com Build your Shop Products Collection

Networking. Notice how “working” (more…)

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Would you sell, or consign, your items if they only paid in store credit?

Posted in Shopkeeping talk, tagged , , , on September 4, 2012| 12 Comments »

Talking buy-outright (or even consignment) for store credit only amongst some resalers.Wanna listen in?

Do any of you have shops that just offer store credit?? No cash/check payouts?? People usually (more…)

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