Sometimes, in their rare grumpy moods, consignment, resale, or thrift shopkeepers b**ch about how clueless their shoppers are. Why? Only because (more…)
Archive for the ‘Shopkeeping talk’ Category
“I’d love to start a little shop like this…” : Think of it as a compliment.
Posted in Shopkeeping talk, tagged competition, Products for the Professional Resaler, starting a consignment shop on June 4, 2012| 10 Comments »
jcp: Did they guess wrong?
Posted in economics of resale, Shopkeeping talk, tagged coupons, merchandising, perceived value, profit on June 3, 2012| 20 Comments »
No more of these. Can consumers really comprehend “honest” pricing? Apparently they’re having a hard time doing so. What does this teach you in your consignment, resale, thrift shop?
I’ve been haunting Penney’s recently.
It never was my favorite store, but it’s research. (Plus DuH likes their Tshirts.)
What I’m watching is their Giant Step (more…)
Kate’s Mailbox: I can’t afford to go to Conference
Posted in Mailbox: 1-on-1 Advice, Shopkeeping talk on June 2, 2012| 7 Comments »
A legit reason to miss Conference. Heather gets a pass.
More than one consignment, thrift, and resale shopkeeper has told me, in the past few days, that although they’d love to attend the NARTS Conference where I’ll be giving two workshops,
“I can’t afford to go to Conference.”
Well, far be it from me how to invest your business budget (hah!) but (more…)
Getting Shoppers to “Stop Buy”
Posted in Shopkeeping talk, tagged advertising, selling, web on June 1, 2012| 8 Comments »
Actually, this post was inspired by (more…)
“Shopping Calendar Gets a School Day” sez NYTimes
Posted in economics of resale, Shopkeeping talk, tagged advertising, selling, social networking on May 31, 2012| 3 Comments »
Hey, great news. How can your consignment, resale, or thrift shop use this attention to build awareness of your Back to School selection and savings?
I’m betting you can use the attention stirred up by Teen Vogue to really do something great in your shop. What will it be?
Back-to-School Saturday will be promoted in the typically enthusiastic Teen Vogue tone of voice. For instance, ads and posters will exhort, “Get ready, get set, get shopping!” And social media will, of course, play a big role; Teen Vogue has already called dibs on a hashtag, #btss.
Read more: Teen Vogue declares August 11 “Back to School Shopping Day.”
Pay attention to the Staples planned promo mentioned in the article. Spark any ideas for your marketplace?
Comment below, and share your thoughts on how this could be a boost to your early-fall traffic and income.
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