Frantic email.
“I didn’t back up my TGtbT.com Products, and my computer’s toast, and now I don’t have them!”
Wow. It’s (more…)
Posted in 5- Minute Fixes, Mailbox: 1-on-1 Advice, Shopkeeping talk, tagged daily operations on April 20, 2012|
Frantic email.
Wow. It’s (more…)
Posted in Shopkeeping talk, tagged resale shopkeeping, shop local on April 19, 2012|
Posted in Shopkeeping talk, tagged consignment, consignors, resale shopkeeping on April 18, 2012| 6 Comments »
For all you consignment shop owners who would love to explore showcasing local crafts and artists in your shop, here’s (more…)
Posted in Deja Vuesday, Shopkeeping talk, tagged resale shopkeeping, small business on April 17, 2012|
where you can visit a gently-used blog post in case you missed it the first time. It’s even better the second time around.
We are bombarded with messages right and left. There’s so much information out there that (more…)
Posted in Shopkeeping talk, tagged advertising, holidays on April 16, 2012|
96% of shoppers, they say, do something for Mother’s Day. And who does the most gift-buying?So it only makes sense for you to focus your consignment, resale, or thrift marketing for Mother’s Day on these folks.
How about:
Creating a pretty fill-in-the-blank handout in your shop, for mothers to list their favorite items in your shop, and give to their family?
Offering a gift to a young daughter who comes shopping for her mother, grandmother, mother-substitute? Perhaps a gift certificate for future use, that she can keep herself or tuck into her mother’s gift?
Create a photo-heavy gift-suggestion page on your web site or album on your Facebook business page and encourage customers to send their families to? Be sure to include an easy way for a man to buy, if only via phone!
Having a drawing, offering free gift wrap, promoting a “Men’s Night Out” after-hours event with beer and pretzels as they shop and a drawing for some item which will motivate men?
Talking to your local special-occasion restaurant (Mother’s Day is the busiest day of the year for them!) to see how you could use that audience to get your message across. Donating a showy floral arrangement to the buffet table there in return to their allowing you a holder of brochures about your shop? Distributing a carnation to every mom (with a “Happy Mother’s Day from MyShop” business card tied on with curly ribbon)? Table tent ads? Fashion show?
More ideas in Resale’s BEST Promotions
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