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Archive for the ‘Shopkeeping talk’ Category

Over the Top: Doing Consignment and Resale Displays

Posted in Shopkeeping talk, tagged on November 1, 2010| 2 Comments »

Your displays should stop your customers in their tracks.

Yes, you read that right. A nice Oh, pretty window or That’s a nice dress doesn’t cut it. You want to (more…)

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Perk up your Twitter background. For free. Have fun.

Posted in Shopkeeping talk, Weekend Warrior on October 29, 2010| 1 Comment »

A Weekend Warrior Idea: Quick and easy things to do to improve your retail shop.

Every consignment, resale, and thrift shop should develop and use branding: a specific look, feel, and approach to writing for their shops. It allows your potential clientele to identify your marketing messages immediately…ah, yes, that’s Macy’s when they see a red star, or The Gap when they see that dark-blue square.

But I’m gonna give you a pass today. Break out of your mold.

Learn how changing your Twitter background can (more…)

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‘Tis the Season

Posted in Shopkeeping talk on October 26, 2010| 3 Comments »

No, I’m not pushing the winter holiday season yet for resale and consignment shops (although we need to talk, soon, about this.) I’m alerting you to the fall season, which may be rapidly leaving your area.

Before it does, there’s something you need to do. (more…)

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Spelling it out for consignment and resale shops

Posted in Shopkeeping talk, tagged , , on October 25, 2010| 2 Comments »

Using shop windows to add information, permanent or temporary, is a natural. In fact, if your windows have nothing on them, you’re missing a great marketing opportunity. Here are some embellished (more…)

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Cardboard makes memorable windows at a resale-friendly price.

Posted in Shopkeeping talk, tagged on October 22, 2010| 2 Comments »

A little cardboard (well, Foamcore probably) can go a long way (more…)

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