Feeds:
Posts
Comments

I was talking to a shopkeeper the other day (see us in a rare moment with our mouths closed) and was thrilled to hear how she really has a handle on the talents and interests of her seven employees. So I had a

Flash of Brilliance myself.

A Pinterest sharing board's like having a brainstorming session, only more festive!You know how you never really get Continue Reading »

Don't send out emails that don't SELL your consignment, resale or thrift shopIf you’ve ever received an email from me, you’ve probably noticed my signature block:

Kate Holmes

In that block I provide, every time, Continue Reading »

This shopkeeper needed a backdrop in her open display windows. So she had a framework built to hold… a shower curtain! Easily changed, and the availability of different designs and colors meant she could give her windows a different look whenever she wanted. (Thanks KateB, for sending this to TGtbT.com years ago.)

I saw this amusing photo on Facebook yesterday, and it made me think…

Using humor to inspire resale and thrift shoppers from Too Good to be Threw

Oh wow! A typo that would make perfect sense in a NFP donate-only thrift shop with a re-purposed display case 😉 Make some “fake food” donuts (slices of pool noodle?), get a Dunkin’ Donuts box to display them in, and

fill the rest of the case with new arrivals!

See more posts here and here and here for non-profit resale shops. Or settle in for some good reading by clicking the “Thrift” word, over in the right column>>.

Holiday time is the perfect time to build loyalty and customer connection with…

a holiday photo of your staff.

Yes, indeed, I am suggesting something so outre, so old-fashioned, so out-of-step-with-today’s-world that

your shop will shine

with good wishes, nostalgic reminiscences, and just plain good will. Not to mention that: When was the last time you got holiday wishes from a business that were just that: good wishes, not a coupon, not a sales spiel, not a come-on to get them in to spend money. Believe me, your holiday greeting photo card will

amaze, astound, and bring tears of joy to your customers’ eyes.

Well, I’m probably overstating. But it’s a sure way to stand out from that dreaded Sea of Sameness in the resale industry. Here’s some photo ideas that might be just the thing for your business:

First up, the photo that started me researching all this for you. Now, your staff probably aren’t into forehead-kissing but I’ll bet they’d look smashing in the dusk, draped in lights… against your store front sign…

Creating a holiday portrait, haleysheffield.comSource: haleysheffield.com via Kate on Pinterest

Line ’em up. Add holiday-themed Continue Reading »