This is a mini-series of posts about making your consignment, resale, or thrift shop’s do what you want it to do:
to get shoppers into your actual, physical, bricks-&-mortar, REAL store.
Getting Internet visitors to actually come shopping is a goal not shared by the majority of web sites, perhaps: those sites where their customers do something on line (order, download, watch or listen) or sites which are simply “building a brand” (Ford, Coke, Crayola) rather than asking folks to step away from the electronics and come get physical. This is the challenge we’re examining in this mini-series. At the end of the week, we’ll have a self-help quiz which you can apply to your shop’s web site.
Auntie Kate The Resale Expert 