A little pre-holiday gift for consignment and resale shopkeepers to keep things in perspective, business-wise or family-wise!
I stopped believing in Santa Claus when (more…)
Posts Tagged ‘holidays’
One week til Christmas!
Posted in quotations of use, Shopkeeping talk, tagged christmas, holidays on December 18, 2009|
Are they frustrated enough to gift-shop in your shop yet?
Posted in Shopkeeping talk, tagged christmas, holidays, perceived value on December 17, 2009| 3 Comments »
Step into your neighbor’s fur-trimmed Santa boots. What is it that keeps them from absolutely loving every tiny nuance and experience of the holidays?
By now, it’s the time and frustration factor. They want/ need/ are obligated to find the “perfect gift” and they simply can’t. They think. But maybe they have overlooked your resale or consignment or thrift shop. A subject line in your broadcast email, your Facebook or Twitter, could open a few eyes.
Can’t find (more…)
Last-minute Holiday Email Subject Lines for Resale & Consignment Shopkeepers
Posted in Shopkeeping talk, tagged advertising, blogging, email, holidays, mailing list on December 11, 2009| 7 Comments »
Just a handful of possible broadcast email lines for my resale industry friends to use…
- Festively frugal
- More joy for your jingle
- Baubles & Bling & All Sorts of Things!
- or (for a childrenswear shop): Bubbles & Slings & All Manner of Things!
- Unwrap the savings
Spreading good will via candy canes
Posted in Shopkeeping talk, tagged christmas, holidays, promotions on December 5, 2009| 4 Comments »
Tucking an extra in your customers’ shopping bags is a nice gesture anytime, and especially during the holidays. It shows appreciation…and builds word-of-mouth. That’s the shop that put a little something in my bag I was telling you about.
Maybe a prewrapped candy cane with your biz card tied on with a bit of ribbon? An added touch that creates a touch of loyalty to your personable shop: Writing Happy Holidays & signing your card on the back.
Who knows, this might even turn into a every-holiday tradition for your shop, and your customers.
Wrapping Holiday Gifts: Eco-Problem your Consignment or Resale Shop Can Solve
Posted in Shopkeeping talk, tagged christmas, holidays, sea of sameness on December 1, 2009| 3 Comments »
You know the horrid, horrid waste in gift-wrap overindulgence? (If not, 
go here.)
Well, here’s 2 ideas for to use your home-town friendliness factor to
save the earth,
show everyone how fun frugality can be,
and draw attention to your shop
as well as your merchandise’s “giftability.”
Idea #1: Simple and no-cost: (more…)
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