Auntie Kate The Resale Expert

Who can resist the fact that January is Oatmeal Month?

The perfect month for something cozy.

And the perfect month for giving your customers an additional reason to get out of the house and into your consignment or resale shop. Not to mention some word-of-mouth (oatmeal, get it? Word of mouth? Ha. I’m so funny.)

You could give away packets of oatmeal, do a spectacular window of oatmeal-hued furnishings (complete with an accent of colorful oatmeal bowls all over!) or clothing, run ads saying that shopping resale’s like the blueberries/ raisins in your oatmeal… even just make up a little booklet of oatmeal recipes and remedies as a giveaway, branded with your shop name.

And if we can do all THAT just with oatmeal, imagine all the fun we’d have with other holidays.

Find some that tickle your taste buds and add them to your yearly promotional calendar:

• A nice list, all on one page, at Time and Date.
• Days of the Year has just that.
• For immediate gratification, check out Checkiday. (Tip: Click the red right-pointing arrow to find a little more lead time!)
• The Social Media Genie gives you a head’s-up a few weeks in advance.
• Bizarre, wacky, and unique holidays (their wording, not mine!)

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