3 reasons YOU need a swing shop:
1- You can focus attention on specific categories or styles to keep them moving
2- A swing shop keeps
your merchandise looking fresh and exciting, whether there’s a lot of incoming items or not
3- These featured items build your reputation as a fashion-forward shop and increase turnover
For maximum exposure, your swing shop should be in the front half of your store, easily entered from your door. It’s best to put your swing shop in the center of your store, like an island, so that it’s visible and enticing in all directions.
(Excerpt from Topic #7, Swing Shops, in Shop Sizzle: Go from DRAB to FAB Product for the Professional Resaler.)
So what exactly IS a swing shop? It’s probably easier to show you:
A swing shop can be as simple as a table-top display.
Notice how there’s 3 levels here (four if you count the bust forms) and how the tables are glass, making the displayed items more prominent than the fixtures they are on.
A swing shop using a two-way:
See the color story, and how the dried branches lend eye candy, height, and personality.

Home goods in a swing shop of just a table and things tucked artistically below…
And here’s a swing WALL.
Might be difficult to find the wall space for this, but on the other hand, it’s the perfect photo opp for your social media shots! (Especially if your shop name and URL are embloazoned on the wall!) Photo courtesy of Store Supply Warehouse.
More from Auntie Kate on swing shops:
The swing shop as Shopper Stopper.
“If it stays too neat, change it”… my advice from this post.
Using those unsaleable coffee tables to make your swing shop skeleton
This colorful swing shop I put on our Pinterest boards has been repinned over 6000 times.
Get many more ideas and tips on swing shops and so much more in Shop Sizzle. Ideas specifically chosen for our unique, one-of-a-kind merchandise by a real resaler.
[…] Feed their hunger for of-the-minute with your swing shop. […]
LikeLike
[…] (Don’t forget those pakaways you saved last August… and create a Valentine’s Day swing shop […]
LikeLike
[…] on swing shops. And a bevy of info is part of Shop […]
LikeLike
[…] swing shop, your window displays, your social media and advertising… heck, even your after-hours phone […]
LikeLike