Give them a chance to make up their minds.
If you’re doing a Facebook Live or even a non-live video selling goods, why simply hold something up for 10 seconds then toss it out of view? Does that make sense? Would you do that in person? Insist they make an instant decision on buy/pass?
Is there a way, instead, that you can leave those purses, shoes, articles of clothing on view, for those of us who are slow to decide?
Perhaps filming in front of a display of your goods on slatwall, gridwall or shelf unit would enable you to show your items for a longer time. Folks could mull over that item even as you go on to the next.
Keeping items visible in the background is also an aid to those who have tuned in a bit late to your live presentation, and serves as a menu of what you’ll be showing, for those viewing your production hours later.
Best of all? Such a wall or shelf of your treasures enables you to easily, as a closing, review what you’ve shown:
“Hope you saw it all! We here at MyShop, City State, presented this cream LV which is $450, the colorful Tom shoes are $24 and a size 9, and the red prom dress, size 4, by Mori Lee is $189. Thanks for watching us here at MyShop, address, city and state, and remember, we ship for a flat $8!”
More on Shop Videos:
Review the basics of Live Video
Tired of being backwards?
Don’t be a drop out
Using video to enhance your shop’s image
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